Automated publishing of new listings on social channels

Purpose

1.1. Ensure that newly added aircraft listings are immediately and consistently published across multiple social channels for maximum visibility and faster sales cycles.
1.2. Eliminate manual effort in disseminating aircraft inventory updates across social platforms, reducing time to market and ensuring real-time updates.
1.3. Deliver tailored content formats per channel (images, videos, listing details) to cater to the preferences of each audience, maintaining branding consistency and regulatory compliance.

Trigger Conditions

2.1. New aircraft listing is created, approved, or marked as “public” in backend inventory system.
2.2. Updates are made to existing listing details (e.g., price change, aircraft availability).
2.3. Scheduled publishing time reached (for coordinated campaigns).

Platform Variants

3.1. Facebook Pages
• Feature/Setting: Graph API (Create Post) — Configure to post aircraft details, photos, and call-to-action links by supplying page access token and permission scopes.

3.2. Instagram
• Feature/Setting: Instagram Graph API (Publish Photo) — Schedule image posts to business profiles with hashtags, geotags, and listing URL.

3.3. Twitter (X)
• Feature/Setting: Twitter API v2 (POST /tweets) — Create tweets containing aircraft highlights, media URLs, and sales contact data.

3.4. LinkedIn Pages
• Feature/Setting: LinkedIn Marketing API (UGC Posts) — Share new listings as posts with images, summaries, and company branding.

3.5. WhatsApp Business
• Feature/Setting: WhatsApp Business API (Send Message) — Broadcast listing teasers or images to opted-in contact groups.

3.6. YouTube
• Feature/Setting: YouTube Data API (Videos: insert) — Upload aircraft walkaround videos with detailed descriptions and buy links.

3.7. Telegram
• Feature/Setting: Telegram Bot API (sendPhoto, sendMessage) — Push listing photos and details to dedicated sales channels or groups.

3.8. Slack
• Feature/Setting: Slack Web API (chat.postMessage) — Auto-post new aircraft alerts to a corporate sales channel with images and specs.

3.9. Pinterest
• Feature/Setting: Pinterest API (Create Pin) — Pin aircraft images with specs, price, and destination URL.

3.10. Reddit
• Feature/Setting: Reddit API (Submit Post) — Share in relevant aviation or broker subreddits, with formatted listing info.

3.11. TikTok
• Feature/Setting: TikTok for Developers API (Share Video) — Distribute short aircraft highlight reels with captions and tags.

3.12. Tumblr
• Feature/Setting: Tumblr API (Create Post) — Publish aircraft listings as photo or text posts with reference links.

3.13. WeChat
• Feature/Setting: WeChat Official Accounts API (Push Message) — Send new listing notifications and images to official followers.

3.14. VKontakte (VK)
• Feature/Setting: VK API (wall.post) — Post photos and listing details to business page wall.

3.15. Snapchat
• Feature/Setting: Snapchat Marketing API (Ad Creation) — Upload listing photos or stories as ads for targeted reach.

3.16. Google My Business
• Feature/Setting: Business Profile API (Create Post) — Share photos and listing announcements in Google results.

3.17. Medium
• Feature/Setting: Medium API (Create Post) — Publish blog posts introducing new aircraft inventory, with media embeds.

3.18. Discord
• Feature/Setting: Discord Webhook (Send Message) — Notify server members of new listings with photos and direct inquiry links.

3.19. Line
• Feature/Setting: LINE Messaging API (Push Message) — Send listing teasers to followers of the dealer’s account.

3.20. Email Marketing Platforms (e.g., Mailchimp, Constant Contact)
• Feature/Setting: Merge API/HTTP POST (Send Campaign) — Trigger automated email alerts to segmented customer lists with full details and contact links.

4. Benefits

4.1. Instant, comprehensive listing promotion across all key channels for optimal exposure.
4.2. Elimination of redundant manual posting; time and cost savings.
4.3. Uniform branding and legal compliance; minimized human error.
4.4. Enhanced data tracking and analytics via social APIs and post engagement metrics.
4.5. Scalability for handling large inventories, multiple brokers, and simultaneous multi-channel campaigns.