Status updates broadcast to interested adopters

Purpose

1.1. Provide real-time updates to potential adopters about animals’ adoption status (adopted, available, under evaluation) to increase engagement and streamline communication.
1.2. Maintain transparency and trust among adopters, reducing inquiry workload and accelerating adoption cycles.
1.3. Ensure interested parties remain informed and feel valued, supporting better outcomes for animals and operational efficiency.

Trigger Conditions

2.1. Animal status changes (e.g., available to adopted, new animal intake, medical hold lifted).
2.2. Adopter subscribes to updates on a specific animal or category (e.g., species, age, breed).
2.3. Scheduled batch updates (e.g., daily or weekly summaries).
2.4. Manual staff-triggered update for urgent changes or corrections.

Platform Variants

3.1. Twilio (SMS API)
• Feature/Setting: Use Programmable SMS; configure webhook to send auto-messages on status change.
3.2. SendGrid (Transactional Email API)
• Feature/Setting: Dynamic transactional template, configure update trigger via API.
3.3. WhatsApp Business API
• Feature/Setting: Broadcast messages with opt-in lists, use status change as webhook trigger.
3.4. Mailchimp (Campaigns API)
• Feature/Setting: Create audience segments, auto-launch campaign when animal status updates.
3.5. Slack (Incoming Webhooks/API)
• Feature/Setting: Post status changes to adopter-dedicated channels or user DMs.
3.6. Microsoft Teams (Webhook Connector)
• Feature/Setting: Push notifications to adopters in Teams channels/groups.
3.7. Facebook Messenger (Send API)
• Feature/Setting: Send personalized Messenger updates to adopter subscribers.
3.8. Discord (Bot/Webhook Integration)
• Feature/Setting: Bot posts status changes to interest-based channels.
3.9. Telegram Bot API
• Feature/Setting: Set up broadcast bot; push alerts to follower lists.
3.10. Google Chat (Webhook Integration)
• Feature/Setting: Post animal updates to configured spaces.
3.11. Gmail (Gmail API)
• Feature/Setting: Auto-send customized status update emails to adopter addresses.
3.12. SMSGlobal (REST API)
• Feature/Setting: Trigger bulk or individual SMS when animal status changes.
3.13. HubSpot (Workflows/Marketing API)
• Feature/Setting: Automate update emails for leads mapped as interested adopters.
3.14. Salesforce Marketing Cloud (Journey Builder/API)
• Feature/Setting: Trigger customer journey notifications on status events.
3.15. Zoho CRM (Workflow Rules/API)
• Feature/Setting: Create rule for record update to send email/SMS via integration.
3.16. ActiveCampaign (Automations API)
• Feature/Setting: Start contact automation to send animal update emails/SMS.
3.17. Pusher (Push Notifications API)
• Feature/Setting: Mobile or web push notifications to opted-in users.
3.18. Shopify (Customer Notification API)
• Feature/Setting: Trigger order-like notification updates for pre-registered adopters.
3.19. Intercom (Messages API)
• Feature/Setting: Targeted in-app or email updates triggered by API call.
3.20. Zendesk (Triggers API)
• Feature/Setting: Notify users via ticket, email, or custom channel when status changes.
3.21. Mailjet (Transactional Email API)
• Feature/Setting: Configure animal status update template with event-driven trigger.
3.22. Infobip (Omnichannel API)
• Feature/Setting: Automate status broadcast over SMS, WhatsApp, Viber from single trigger.
3.23. Moosend (Automation API)
• Feature/Setting: Workflow action to notify subscribers about status events.

Benefits

4.1. Keeps adopters informed, boosting satisfaction and reducing direct inquiries.
4.2. Reduces manual workload for shelter staff, allowing focus on animal care.
4.3. Increases likelihood of successful and quick adoptions.
4.4. Enhances shelter’s professional image with transparent, real-time communication.
4.5. Improves data-driven engagement, helping refine outreach strategies.