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Disseminating new support program info to eligible citizens

Purpose

1.1. Automate the dissemination of new support program information to all eligible citizens, increasing awareness and engagement, ensuring timely reach via diverse channels.
1.2. Ensure eligible citizens receive tailored updates about employment programs, benefits, and deadlines through automated, multi-channel campaign delivery.
1.3. Reduce manual outreach by automating data-driven communications and feedback collection, ensuring compliance, transparency, and inclusion.

Trigger Conditions

2.1. New support program details are approved and published by relevant department.
2.2. Update or amendment to eligibility criteria or program benefits.
2.3. Scheduled campaign launches based on predefined calendar events, or emergency update triggers.

Platform Variants

3.1. Twilio SMS
- Feature/Setting: Automate SMS alerts using the "Messages API"; configure recipient list, template, sender ID.
3.2. SendGrid
- Feature/Setting: Automate email campaigns via "Transactional Email API"; use dynamic templates, set list segmentation logic.
3.3. Mailchimp
- Feature/Setting: Automate bulk email automation; set audience segment filters, RSS-to-email triggers, workflow automation.
3.4. Slack
- Feature/Setting: Automates in-app citizen notifications using Slack Bots/API; set custom notification channels and event triggers.
3.5. Microsoft Teams
- Feature/Setting: Automate message posting with "Webhook URLs"; configure team/channel targets and adaptive card templates.
3.6. Telegram
- Feature/Setting: Use Telegram Bot API to automate mass broadcasts; script conditional message logic, media attachments.
3.7. WhatsApp Business API
- Feature/Setting: Automate outbound messages using template messaging; specify citizen list, configure opt-in flows.
3.8. Facebook Messenger Platform
- Feature/Setting: Automate Messenger broadcasts with Send API; schedule message series, automate personalization tokens.
3.9. HubSpot
- Feature/Setting: Automate outreach with workflows; configure triggers for CRM contact property changes, enrollments.
3.10. Salesforce
- Feature/Setting: Automate outreach via Marketing Cloud "Journey Builder"; trigger journeys upon lead updates or new program entries.
3.11. Google Sheets
- Feature/Setting: Automate reading/writing eligibility lists; link forms and connectors to dynamically update status.
3.12. Airtable
- Feature/Setting: Automate citizen record management; trigger notification workflows as program data changes.
3.13. ActiveCampaign
- Feature/Setting: Automate program mailers; configure "Automations" for segment targeting and follow-ups.
3.14. Zoho CRM
- Feature/Setting: Automate message dispatch to segmented lists via "Workflow Rules" and "Webhook Actions".
3.15. SurveyMonkey
- Feature/Setting: Automate survey distribution; sync program feedback requests upon campaign send.
3.16. Typeform
- Feature/Setting: Automate eligibility or feedback form sends; trigger on new program entry in database.
3.17. Zapier
- Feature/Setting: Automating cross-app data movement to trigger multi-channel campaigns as new data arrives.
3.18. Google Calendar
- Feature/Setting: Automated reminders set as events for deadlines; notifications sent according to schedule.
3.19. WordPress
- Feature/Setting: Automate blog/news updates via RSS/email; use webhooks for integration with other channels.
3.20. Intercom
- Feature/Setting: Automate in-app citizen engagement messages with targeting by eligibility or program interest.

Benefits

4.1. Automates outreach to large, segmented citizen lists with precision targeting.
4.2. Reduces manual labor and errors in information dissemination.
4.3. Ensures timely, automated delivery of critical program updates across preferred channels.
4.4. Automating feedback collection increases program improvement cycles and citizen trust.
4.5. Automated compliance tracking ensures all eligible citizens are informed.
4.6. Automation increases engagement rates, improves data accuracy, and reduces response time.

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