Client Relationship and Marketing AutomationPurpose
1.2. Automates personalized messaging based on guest interactions to streamline event management and track guest responses.
1.3. Automating notifications ensures clients receive timely information about upcoming events, changes, and post-event communications.
1.4. Enable seamless follow-ups after openings, exhibitions, or private previews, fostering automatic client relationship cultivation.
Trigger Conditions
2.2. Guest submits RSVP (Accept/Decline/Maybe) via form or email.
2.3. Pre-configured time intervals before or after the event (e.g., 7 days before, 1 day after).
2.4. Guest non-response by a set deadline (automator sends reminder).
2.5. Custom triggers such as VIP RSVP, new exhibition, gallery anniversary, or special guest status flagged.
Platform Variants
3.1. Google Calendar API
• Feature/Setting: Automate event creation and attendee reminders. Sample: Use "Events.insert" and "Events.watch" for push notifications.
3.2. Microsoft Outlook Calendar API
• Feature/Setting: Automates sending meeting invites and reminders. Sample: Configure "Create event" and set custom "Reminders".
3.3. Twilio SMS
• Feature/Setting: Automated SMS reminders. Sample: Use Messaging API, configure "Send Message" with RSVP template.
3.4. SendGrid
• Feature/Setting: Automated email campaigns. Sample: Use "Mail Send" API for RSVP and follow-up templates.
3.5. Mailchimp
• Feature/Setting: Automate drip campaigns for event reminders and post-event emails, use "Automations" workflow.
3.6. HubSpot
• Feature/Setting: Automated workflows for invitations and automated follow-ups, trigger by event properties in CRM.
3.7. Salesforce
• Feature/Setting: Process Builder automates RSVP tracking and sends emails/SMS; use "Workflow Rules" for reminders.
3.8. Zapier
• Feature/Setting: Automates connecting RSVP forms (e.g., Typeform) to triggers in SMS, email, and CRM updates.
3.9. Slack
• Feature/Setting: Automated reminders and RSVP notifications via bots, use "Scheduled Messages" or "Reminders".
3.10. Zoom
• Feature/Setting: Automate webinar/virtual opening reminders; configure "Webinar Reminders" in webinar settings.
3.11. ActiveCampaign
• Feature/Setting: Automates email sequences for RSVPs and reminders, set up with "Automation Recipes".
3.12. Eventbrite API
• Feature/Setting: Trigger automated reminders based on RSVP status changes, use "Webhooks" for reminders.
3.13. Airtable
• Feature/Setting: Automate updating attendee databases and sending reminders via Airtable Automations.
3.14. WhatsApp Business API
• Feature/Setting: Automated RSVP follow-up via pre-approved message templates, configure using API endpoint "/messages".
3.15. Facebook Events
• Feature/Setting: Automator posts reminders and messages to event guests using "Event Notifications".
3.16. Typeform
• Feature/Setting: Collect RSVPs, trigger automated emails/SMS by integrating with webhook notifications.
3.17. Shopify
• Feature/Setting: Send automated event reminders to registered art buyers/guests, use Shopify Flow.
3.18. Constant Contact
• Feature/Setting: Automates custom email reminders for events with "Email Automation Series".
3.19. Pipedrive
• Feature/Setting: Automate post-event follow-ups using workflow automations on deal/contact status.
3.20. Calendly
• Feature/Setting: Automated event scheduling and reminder notifications, configure using "Workflow" settings.
3.21. ZoomInfo
• Feature/Setting: Enriches RSVP lists and automates stakeholder engagement with triggered follow-ups.
3.22. Trello
• Feature/Setting: Automatedly create event cards and reminder checklists using "Butler" automation.
Benefits
4.2. Automated reminders increase guest attendance and engagement.
4.3. Automation improves event management efficiency for fine art galleries.
4.4. Automating follow-ups strengthens client relationships, driving repeat visits and referrals.
4.5. Supports scaling of client outreach through automated multi-channel messaging and minimal staff intervention.