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Holiday or seasonal message scheduling

Purpose

1.1. Automate the scheduling and delivery of holiday and seasonal messages to parishioners and community members.
1.2. Automatedly maintain communication consistency during major religious events, holidays, and feast days.
1.3. Automate reminders, festive greetings, and outreach to increase engagement and spiritual connection.
1.4. Automation ensures no manual effort for repeat campaigns across platforms like SMS, email, WhatsApp, and social media.
1.5. Enables the Basilica to automate multi-language outreach for diverse congregations in a timely manner.

Trigger Conditions

2.1. Calendar-based triggers (fixed dates—e.g., Christmas, Easter, local feast days).
2.2. Automated event reminders based on religious calendars.
2.3. User segmentation (e.g., families, youth, elders) for targeted message automation.
2.4. Manual initiation of a scheduled automation by administrators.
2.5. Anniversary of parishioner registrations or sacramental events (baptism, confirmation) as automation triggers.

Platform Variants

3.1. Twilio SMS
• Feature/Setting: SMS API — Configure Message Scheduling; use the "Schedule Message" function with date/time and recipient segment.
3.2. SendGrid
• Feature/Setting: SMTP API — Use "Scheduled Sends" with pre-authenticated templates for automated messages.
3.3. Mailchimp
• Feature/Setting: Automation Builder — Automate campaigns using "Date-based Trigger" and list segmentation.
3.4. WhatsApp Business API
• Feature/Setting: Automated Business Message Scheduler — Schedule holiday messages using template-message API.
3.5. Facebook Messenger API
• Feature/Setting: Message Scheduling — Automate bots with pre-set dates for outreach flows.
3.6. Google Calendar API
• Feature/Setting: Event Notification Automation — Auto-trigger emails/messages for event reminders.
3.7. Zoho CRM
• Feature/Setting: Workflow Automation — Configure "Time-Based Actions" for seasonal message automation.
3.8. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder — Set "Wait Until Date" for automated message journeys.
3.9. Microsoft Power Automate
• Feature/Setting: Date-based Flows — Automate sending emails or SMS at scheduled times.
3.10. Slack API
• Feature/Setting: Scheduled Message — Use "chat.scheduleMessage" with religious/holiday content.
3.11. Telegram Bot API
• Feature/Setting: setMessageSchedule — Automate delivery of broadcasts on fixed dates.
3.12. ActiveCampaign
• Feature/Setting: Automation Recipes — Use "Date-Based Automation Start" for outreach.
3.13. HubSpot
• Feature/Setting: Workflows with "Delay Until Date" — Automate sending of communications.
3.14. Constant Contact
• Feature/Setting: Email Automator — Configure campaign autopilot for scheduled festive messages.
3.15. Pabbly
• Feature/Setting: Scheduler Module — Automate email/SMS dispatch on event triggers.
3.16. Iterable
• Feature/Setting: Triggered Campaigns — Use "Scheduled Campaign" for programmed outreach.
3.17. Klaviyo
• Feature/Setting: Flows with "Date Property Trigger" — Automate email/sms sends.
3.18. OneSignal
• Feature/Setting: Automated Push — Schedule push notifications for religious events.
3.19. Viber Business Messages
• Feature/Setting: Automated Broadcast — Use scheduling API to set message timelines.
3.20. Oracle Eloqua
• Feature/Setting: Program Canvas — Add "Wait Action" node for automated holiday sends.
3.21. ClickSend
• Feature/Setting: Scheduled SMS/Email — Automate message sending based on chosen calendar dates.
3.22. Sendinblue
• Feature/Setting: Email scheduler — Use "Send at Best Time" with programmed date for automation.

Benefits

4.1. Saves administrative time through automated message scheduling and delivery.
4.2. Ensures timely and consistent communication during all major religious holidays and events.
4.3. Enables automated multi-channel outreach to maximize community engagement.
4.4. Minimizes errors and ensures parishioners never miss key festive communications due to human oversight.
4.5. Scalability—automate multiple messages to diverse groups without manual workload increases.
4.6. Improves outreach with data-driven automation using recipient segmentation and language targeting.
4.7. Empowers staff to automate ongoing seasonal communication flows efficiently.

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