Communication & EngagementPurpose
1.2. Automate updating invitation status, tracking RSVPs, and segmenting invitees based on year, branch, or custom criteria.
1.3. Automate reminders and follow-ups for non-responses, with options for custom message flows.
1.4. Automate event data collection (RSVPs, preferences, feedback), enabling streamlined communication and reporting.
1.5. Automate post-event engagement mails for memories, photos, and alumni network activation.
Trigger Conditions
2.2. Specific calendar date or preset schedule triggering automated campaign.
2.3. Manual admin initiation for urgent or last-minute alumni events.
2.4. Change in invitee RSVP status or confirmation triggers follow-up flows.
2.5. Predefined engagement score reaching a threshold triggers re-engagement automation.
Platform Variants
3.1. Twilio SMS
• Feature/Setting: Automate bulk SMS sends. Configure ‘Messaging Service SID’ and set webhook for delivery/response status.
3.2. SendGrid
• Feature/Setting: Automate email campaign creation; configure ‘Marketing Campaigns API’, supply alumni segments list, and schedule automator.
3.3. Mailchimp
• Feature/Setting: Use ‘Campaigns’ endpoint, automate segmented email invites, and set up automatable journey for RSVP tagging.
3.4. WhatsApp Business API
• Feature/Setting: Automate event notification via template message; configure ‘messages’ endpoint with variable merge fields.
3.5. Google Sheets
• Feature/Setting: Integrate alumni data; automate row changes as triggers; use Apps Script for custom RSVP tracking automation.
3.6. Salesforce
• Feature/Setting: Automate alumni contact segmentation; configure ‘Process Builder’ to trigger invite automations and log activity.
3.7. HubSpot
• Feature/Setting: Use ‘Workflows’ and ‘Marketing Emails’; automate personalized mailers and RSVP reminders.
3.8. Trello
• Feature/Setting: Automate event invite tracking on boards; configure Butler automation for status changes and card movement.
3.9. Slack
• Feature/Setting: Automate channel announcements using ‘Incoming Webhooks’; set event bot reminders for RSVP responses.
3.10. Telegram Bot API
• Feature/Setting: Use ‘sendMessage’ for automated alumni outreach; automate RSVP capture via inline buttons.
3.11. ActiveCampaign
• Feature/Setting: Automate multi-channel nurture automations; set up event automation series with ‘Automation Builder’.
3.12. Zoho CRM
• Feature/Setting: Use ‘Workflow Rules’ to automate invitations and cascade updates to alumni contact records.
3.13. Airtable
• Feature/Setting: Automate alumni event base; use ‘Automations’ for triggers/actions for invites and RSVP log.
3.14. Microsoft Power Automate
• Feature/Setting: Automate flows for sending emails and reminders; configure triggers from SharePoint or Outlook updates.
3.15. Google Calendar API
• Feature/Setting: Automate event invite creation; configure ‘events.insert’ for calendar sync and send reminders automatically.
3.16. Zapier
• Feature/Setting: Automate webhook-based flows for multi-system invite distribution and RSVP automation.
3.17. Facebook Messenger API
• Feature/Setting: Use ‘send API’ to automate messenger-based event outreach and RSVP quick replies.
3.18. Pabbly Connect
• Feature/Setting: Automate actions upon receiving alumni email/updates; configure triggers to send campaign invites.
3.19. Constant Contact
• Feature/Setting: Automate email lists and segmented event invites using ‘Email Campaign API’.
3.20. Typeform
• Feature/Setting: Automate event RSVP collection and feedback; integrate results into data automator flows for post-event follow-up.
Benefits
4.2. Improves alumni response rate with automatable multi-channel reminders and personalized engagement.
4.3. Enhances data accuracy via automated RSVP and engagement data collection.
4.4. Enables scalable event communication and automatedly creates reusable campaign templates.
4.5. Facilitates post-event automations to keep alumni engaged and nurture long-term relationships.