Promotional campaigns for upcoming events or classes

Purpose

1. Automate multi-channel promotional campaigns for archery club events or classes, targeting members, leads, and local community.

2. Automates notifications, reminders, offers, and follow-ups, ensuring maximum reach, consistent messaging, and increased participation.

3. Provides an automatable funnel for awareness, registration, and post-event engagement to optimize club growth and retention.

Trigger Conditions

1. Event/class entry created, updated, or scheduled in club calendar/CRM.

2. Automatedly triggered by approaching event dates (e.g., 30/14/7 days out).

3. New contact sign-up, renewal campaigns, or inactivity detection.

4. Custom automator trigger via API/webhook, form submission, or tag application.

Platform Variants (with feature/setting samples)

1. Twilio SMS

• Automate outbound SMS using Messaging API; configure event-triggered flows to send scheduled reminders and promo codes.
  

2. SendGrid

• Automator for scheduled and transactional event emails via Marketing Campaigns API; personalize bulk sends for various segments.
  

3. Mailchimp

• Automated customer journey builder; trigger email sequences based on sign-up date and event schedules.
  

4. Facebook Business Suite

• Automates Facebook Event creation & posts via Graph API; schedule and boost event campaigns.
  

5. Instagram Graph API

• Schedule and automate posts and stories promoting upcoming classes; auto-DM responders for event inquiries.
  

6. Google Calendar API

• Automated event invites and reminders; sync class schedule changes with attendees’ calendars.
  

7. Salesforce Marketing Cloud

• Automate campaign journeys; use Triggered Sends API for segment-based invitations and follow-ups.
  

8. HubSpot

• Automator for workflow-based email/SMS triggers tied to contact activity or list membership.
  

9. ActiveCampaign

• Automated drip campaigns for event registration; configure automation recipes for reminders and feedback.
  

10. Klaviyo

• Segment and automate for event-related messaging; use Flow Builder for multi-stage outreach.
  

11. Eventbrite

• Automate event creation and attendee notifications using Webhooks and API integrations.
  

12. Slack

• Automatedly send channel or direct notifications about event promotions using Incoming Webhooks.
  

13. Discord

• Use Bots/API to automate promotional DMs and server announcements for upcoming archery classes.
  

14. WhatsApp Business API

• Automate bulk or targeted promotional messages to group members; timed reminders for class signups.
  

15. Microsoft Teams

• Automator for scheduled announcements in club channels; event apps integration API.
  

16. Constant Contact

• Automate email campaigns; use EventSpot API for event-triggered automations.
  

17. Zoom

• Automated invites for online archery seminars via Webinar/Meeting API; automated follow-up reminders.
  

18. Zapier

• Automate multi-platform event promotion workflows; aggregate calendar, email, SMS, and social postings.
  

19. Google Ads

• Automates dynamic event ad campaigns using API; retargeting automations for event-viewing audiences.
  

20. SurveyMonkey

• Automated post-event surveys; trigger autoresponder emails after class completion via API.
  

21. Shopify

• Automate class up-selling and promotions via automated email/SMS with Shopify Marketing API.
  

22. LinkedIn Marketing Solutions

• Automator for sponsored event ads; automate lead form invitations based on interest or registration data.
  

Benefits

1. Automated, consistent outreach increases class and event participation rates.

2. Automation reduces manual labor—freeing staff for high-value engagement.

3. Fully automates multi-channel delivery for broader reach and brand presence.

4. Automating segmentation/personalization increases campaign ROI and member satisfaction.

5. Automatedly aggregates campaign analytics to continuously optimize future promos.