Purpose
1.2. Ensure timely engagement of parishioners and community via scheduled, multi-channel outreach without manual intervention.
1.3. Standardize message formatting and centralized scheduling to maintain consistency across platforms.
1.4. Archive sent content and collect delivery analytics to optimize future content releases.
1.5. Facilitate integration with internal CMS, enhancing content workflow from creation to distribution.
Trigger Conditions
2.2. New sermon or content upload in designated cloud storage or CMS folder.
2.3. Receipt of content approval via internal team communication (e.g., Slack, Microsoft Teams, or email confirmation).
2.4. Upload of finalized sermon video/audio file or transcript to database or content repository.
Platform Variants
1. Mailchimp
• Sample: Set automation to trigger on new CMS entry, map to pre-defined mailing list.
2. SendGrid
• Sample: Configure automated API call on sermon file upload.
3. Twilio SMS
• Sample: Set trigger to fire upon content publication.
4. Facebook Pages
• Sample: Schedule post via API when CMS flagged content as "approved".
5. Instagram
• Sample: Use image field in CMS to define post asset.
6. YouTube
• Sample: Triggered on new video in storage folder.
7. WordPress
• Sample: Sync with CMS, auto-fill post fields via API call.
8. Slack
• Sample: Scheduled webhook trigger after content deploy.
9. Microsoft Teams
• Sample: Hook into Teams on weekly schedule.
10. Zapier
• Sample: Set “New database entry” as trigger, multi-step actions.
11. Buffer
• Sample: Auto-queue content with pre-set hashtags and messaging.
12. Discord
• Sample: Schedule content push every Sunday morning.
13. WhatsApp
• Sample: Trigger on content-ready event.
14. Google Drive
• Sample: Auto-generate public link and pass to email/SMS.
15. Dropbox
• Sample: Share on content publication trigger.
16. Vimeo
• Sample: Auto-upload and set privacy setting for congregation access.
17. ActiveCampaign
• Sample: Start automation on weekly new content event.
18. Google Calendar
• Sample: Auto-add calendar invite for each weekly sermon.
19. Telegram
• Sample: Push to group/channel on schedule.
20. Constant Contact
• Sample: API-driven, content mapped from CMS.
Benefits
4.2. Delivers content to wider and more diverse audiences synchronously.
4.3. Guarantees consistency in message timing and branding.
4.4. Provides analytics and delivery tracking for ongoing improvement.
4.5. Centralizes and standardizes digital outreach for seamless weekly operations.