Purpose
1.2. Automated survey workflows increase response rates, identify satisfaction trends, pinpoint operational issues, and enable data-driven decision-making.
1.3. Automator-powered feedback system ensures consistent client outreach after project milestones, automating data consolidation, alerts for low scores, and ongoing improvement cycles.
1.4. Automating multi-channel distribution captures more responses while automated dashboards display key metrics for management review.
Trigger Conditions
2.2. Automate via CRM closed-deal status or handover milestone.
2.3. Scheduled automatons (e.g., weekly, monthly client check-ins).
2.4. Manual trigger (surveys on demand for specific clients or events).
2.5. Automator detects dissatisfaction signals (e.g., negative email or support ticket sentiment).
Platform Variants
- Function: Automate survey creation and webhook for real-time response push.
- Setting: Configure POST webhook to callback URL provided by automator.
3.2. SurveyMonkey
- Feature: Automating survey send via scheduled batch API.
- Setting: Use POST /collectors/{collector_id}/messages API for survey distribution.
3.3. Google Forms
- Feature: Automatize response collection to Google Sheets via Form Responses link.
- Setting: Activate "Send responses" to connected Sheets.
3.4. Microsoft Forms
- Feature: Automatedly route responses to SharePoint/Excel.
- Setting: Create "Automated flow" to SharePoint List with Power Automate trigger.
3.5. Salesforce Service Cloud
- Feature: Automate survey invitation on case or opportunity close via Flow Builder.
- Setting: Use "Send Survey Invitation" action in Flow automation.
3.6. HubSpot
- Feature: Automating survey sends based on pipeline stage.
- Setting: Set workflow with "Send survey email" action upon deal close.
3.7. Slack
- Function: Post-survey notification to project channels via Bots.
- Setting: API webhook on response event for automated messages.
3.8. Zendesk
- Feature: Automate CSAT survey trigger post-ticket solved.
- Setting: Automator runs "Send Satisfaction Survey API" after status update.
3.9. Mailchimp
- Function: Automating survey invite campaigns using email lists.
- Setting: Use API to add client segment and send campaign.
3.10. Twilio SMS
- Feature: Automated SMS survey invites with tracking link.
- Setting: SendMessage function with short survey URL parameter.
3.11. Airtable
- Function: Automator updates base with new survey responses for analytics.
- Setting: Webhook automation for new record insert on submission.
3.12. Power BI
- Feature: Automated visualization dashboards for ongoing survey results.
- Setting: Import data set via connector and schedule dataset refresh.
3.13. Tableau
- Function: Automate dashboard refreshes with live response feeds.
- Setting: Scheduled extract refresh on survey data source.
3.14. Zoho CRM
- Feature: Automated survey workflow on deal status change.
- Setting: Configure Blueprint/Workflow for survey action trigger.
3.15. Monday.com
- Feature: Automated item creation for each survey response in feedback board.
- Setting: Integration recipe for "when form submitted, create item".
3.16. Google Sheets
- Function: Automatize data sync and custom analysis scripts.
- Setting: Scripts scheduled with onFormSubmit trigger.
3.17. OneDrive
- Feature: Automated survey CSV archiving.
- Setting: Flow configured to move response files periodically.
3.18. Intercom
- Function: Automated chat-based surveys.
- Setting: Automate with “Outbound Messages” API tied to event.
3.19. Freshdesk
- Feature: Automating survey email post-ticket resolve.
- Setting: Dispatch Satisfaction Survey rule.
3.20. Asana
- Function: Automated task creation for follow-up on low scores.
- Setting: Webhook from form to task list with priority automation.
Benefits
4.2. Automation of analytics accelerates recognition of client trends and operational gaps.
4.3. Automated alerting drives faster follow-up and service recovery actions.
4.4. Modular, multi-channel automation maximizes survey response coverage.
4.5. Automatable dashboards provide continuous, automated pulse on client satisfaction across the portfolio.