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Customer Satisfaction Survey Distribution

Purpose

1.1. Collect post-interaction feedback from agricultural organization stakeholders and clients to measure satisfaction, identify service improvement areas, fulfill regulatory requirements, and inform organizational strategy.
1.2. Automate multi-channel survey distribution (email, SMS, chat, WhatsApp, IVR) upon defined client engagement triggers for maximal response and actionable analytics.

Trigger Conditions

2.1. Completion of service, sale, consultation, or support interaction.
2.2. Client registration or account update event.
2.3. Milestone achievement in client projects or campaigns.
2.4. After scheduled maintenance, technical assistance, or product delivery.
2.5. Custom event from CRM or ERP indicating the end of a client life-cycle stage.

Platform Variants

3.1. Twilio SMS
• Feature/Setting: Messaging Service API – configure trigger on webhook event, API key authentication, message template for survey link.
3.2. SendGrid
• Feature/Setting: Mail Send API – enable dynamic templates, set recipient from CRM data, activate event webhook on email delivery.
3.3. Mailchimp
• Feature/Setting: Campaigns API – auto-generate campaign from trigger event, merge fields for personalization, schedule delivery.
3.4. HubSpot
• Feature/Setting: Workflow Automation – trigger post-engagement workflow, send survey email with unique tracking.
3.5. Salesforce
• Feature/Setting: Process Builder or Flow – auto-send custom survey invitations post-case closure.
3.6. Zoho CRM
• Feature/Setting: Automation Rules – invoke survey email/SMS on record update, merge client fields.
3.7. SurveyMonkey
• Feature/Setting: Webhooks/API – create collector with custom redirect, trigger invite post-event.
3.8. Google Forms
• Feature/Setting: Apps Script trigger – auto-email prefilled form links from spreadsheet event.
3.9. Microsoft Power Automate
• Feature/Setting: Automated flow – trigger survey send via Teams/Outlook post-CRM update.
3.10. WhatsApp Business API
• Feature/Setting: Message Template – configure transactional outbound with survey link.
3.11. Slack
• Feature/Setting: Incoming Webhooks – post survey to channel/user after trigger in connected DB.
3.12. Qualtrics
• Feature/Setting: API Distribution – automate survey email/invite by event or list update.
3.13. Typeform
• Feature/Setting: Webhook/API – send personalized forms on defined customer events.
3.14. Klaviyo
• Feature/Setting: Flows – auto-send SMS/email post-purchase with dynamic survey links.
3.15. ActiveCampaign
• Feature/Setting: Automations – trigger customer experience survey email from custom event.
3.16. Intercom
• Feature/Setting: Custom Bot – launch in-app or email survey after support close.
3.17. Zendesk
• Feature/Setting: Triggers/Targets – email post-support satisfaction surveys per ticket.
3.18. Freshdesk
• Feature/Setting: Automations – schedule CSAT survey on ticket resolve or close.
3.19. Pipedrive
• Feature/Setting: Workflow Automation – auto-send survey after deal stage marked as 'Won' or 'Lost.'
3.20. Airtable
• Feature/Setting: Automations – trigger email/SMS/Slack message with survey URL from row update.
3.21. Jotform
• Feature/Setting: Assign Forms – auto-email survey form from client record trigger.
3.22. SurveySparrow
• Feature/Setting: API/Integration – trigger recurring surveys from ERP/CRM changes.

Benefits

4.1. Consistent and timely feedback collection with minimal staff intervention.
4.2. Increased survey response rates due to multi-channel and personalized delivery.
4.3. Data centralization for rapid analysis and improved closing of feedback loops.
4.4. Enhanced regulatory compliance and quality assurance tracking.
4.5. Scalable engagement for growing corporate agricultural organizations, adaptable to evolving channels.

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