Customer Communication and EngagementPurpose
1.2. Enable automated collection of customer experiences, questions, and testimonials after rafting excursions.
1.3. Facilitate automated follow-ups to increase feedback participation via preferred communication channels.
1.4. Ensure feedback is systematically captured, organized, and escalated for response or promotion.
1.5. Reinforce customer engagement via automated reminders, review invitations, and thank-you messages.
Trigger Conditions
2.2. Triggered after a scheduled time delay post-trip (e.g., 6 hours, 24 hours) to maximize response rate.
2.3. Optionally triggered by guide/host app completion confirmation.
2.4. Triggered for all group or individual clients as per trip participant roster.
2.5. Only triggered for trips flagged "successfully concluded" or with "no incident" status.
Platform Variants
• Feature: Automated SMS messaging using Programmable Messaging API.
• Setting: Configure to send feedback link post-trip, mapped to booking completion webhook.
3.2. SendGrid
• Feature: Automate transactional feedback emails via SendGrid API v3.
• Setting: Dynamic templates piped from trip completion event.
3.3. Mailchimp
• Feature: Automates email series through Automation Journey Builder.
• Setting: Trigger custom email flow when contact tagged "Trip Complete."
3.4. HubSpot
• Feature: Use Workflows to automate feedback request emails.
• Setting: Workflow triggered by custom property update "Trip Ended."
3.5. Zoho CRM
• Feature: Automates post-trip surveys through Zoho Survey integration.
• Setting: Blueprint automation upon deal status "Closed-Won/Trip Ended."
3.6. Salesforce
• Feature: Salesforce Flow automation for feedback requests post-trip.
• Setting: Launch flow on Opportunity 'Completed' stage.
3.7. Intercom
• Feature: Automate in-app or email messages using Series.
• Setting: Triggered when user property 'last_trip_finished_at' updated.
3.8. SurveyMonkey
• Feature: Automate survey sends using SurveyMonkey API.
• Setting: Surveys dispatched via trip completion event.
3.9. Google Forms
• Feature: Automate generated feedback form links in Gmail using Apps Script.
• Setting: Script triggers send when calendar event is past.
3.10. ActiveCampaign
• Feature: Automates follow-up sequence using Automations.
• Setting: Triggered by list segment “Completed Rafting”.
3.11. Slack
• Feature: Automate team notification on new feedback using Incoming Webhooks.
• Setting: Automated message from feedback form completion.
3.12. Facebook Messenger
• Feature: Automated feedback request using Messenger Send API.
• Setting: Experience workflow mapped to customer journey post-trip.
3.13. WhatsApp Business API
• Feature: Automate feedback request messages.
• Setting: Scheduled send for clients with WhatsApp opt-in.
3.14. Airtable
• Feature: Automate feedback row creation after trip entry completion.
• Setting: Script block or automation upon record update.
3.15. Zapier
• Feature: Multi-app automate feedback push to multiple channels.
• Setting: Trigger on “New Trip Completed” event, routes to survey tools.
3.16. Pipedrive
• Feature: Automate post-deal activity to onboard feedback requests.
• Setting: Automations triggered on activity 'Rafting Trip Logged'.
3.17. Monday.com
• Feature: Automate item movement to “Feedback” board.
• Setting: Automation on pulse status ‘Trip Completed.’
3.18. Google Calendar
• Feature: Automate email send after trip event ends via Apps Script.
• Setting: Script monitors calendar for event completion.
3.19. Microsoft Power Automate
• Feature: Workflow automation for follow-up emails and survey invites.
• Setting: Flow triggers after event marked “Done.”
3.20. Typeform
• Feature: Automated survey requests using Typeform webhooks.
• Setting: Send email/SMS after webhook fired upon trip conclusion.
3.21. Constant Contact
• Feature: Automate feedback campaigns triggered by contact tagging.
• Setting: Tags set post-trip completion via API.
Benefits
4.2. Automation improves response rates via timely, relevant follow-ups.
4.3. Delivers automatable, multi-channel outreach (SMS, email, messaging).
4.4. Automator optimizes review generation, boosting search and booking visibility.
4.5. Automated analytics provide actionable insights into client experiences.
4.6. Enables automated escalation of negative feedback for proactive resolution.
4.7. Boosts repeat engagement through automated customer touchpoints.
4.8. Facilitates scalable, automating feedback strategy across any booking volume.