Purpose
1.2. Enables automated analysis of satisfaction metrics, recency of purchase, and trends in customer support issues for machine knife wholesale distribution.
1.3. Supports automating escalations for negative responses, automated follow-up sequences, and automated database updates to refine service quality.
1.4. Automates customer insight capture for compliance, product improvement, and proactive communication, strengthening overall client relationships.
Trigger Conditions
2.2. Automation based on a fixed interval post-delivery using shipment tracking integrations.
2.3. Automation initiated via webhook from ERP, eCommerce, or POS system signaling completed transactions.
2.4. CRM automation for post-purchase survey task assignments.
Platform variants
3.1. Twilio SMS
• Feature/Setting: Use Messages API to automate SMS survey dispatch; configure webhook to trigger on order complete.
3.2. SendGrid
• Feature/Setting: Use Transactional Templates and Mail Send API to automate personalized email surveys post-purchase.
3.3. Mailchimp
• Feature/Setting: Automate Campaign Trigger with ‘purchase complete’ event; audience segmentation for automated survey distribution.
3.4. SurveyMonkey
• Feature/Setting: Automate survey invitation API; configure distribution logic based on purchase events.
3.5. Google Forms
• Feature/Setting: Pre-fill and send form via automation using Apps Script triggered on new order in Google Sheets.
3.6. HubSpot
• Feature/Setting: Use Workflow Automations and Survey Tool; trigger on deal stage ‘Closed Won’.
3.7. Salesforce
• Feature/Setting: Automate survey email via Process Builder/Flow on Opportunity Closed; connect to Feedback Management API.
3.8. Zoho CRM
• Feature/Setting: Automate survey send using Workflow Rules and Zoho Survey integration when SalesOrder is closed.
3.9. ActiveCampaign
• Feature/Setting: Automate survey email via Automation workflow on eCommerce integration event.
3.10. Typeform
• Feature/Setting: Automate distribution via webhook; connect responses to Google Sheets for automated analysis.
3.11. Slack
• Feature/Setting: Use Workflow Builder to automate posting customer survey alerts and escalations to #support channel.
3.12. Microsoft Power Automate
• Feature/Setting: Automated send of MS Forms survey based on Dynamics 365 or SharePoint list update trigger.
3.13. Zendesk
• Feature/Setting: Automate post-ticket survey using triggers and Satisfaction API after order-related ticket closure.
3.14. Intercom
• Feature/Setting: Automate survey bot and auto-message after support chat or purchase event.
3.15. Shopify
• Feature/Setting: Automate survey email apps triggered by Order Fulfilled webhook; link to survey tool.
3.16. Klaviyo
• Feature/Setting: Automate survey flow with purchase event trigger and dynamic segmentation.
3.17. Mailjet
• Feature/Setting: Use Transactional Send API; automate follow-up with conditional survey logic.
3.18. WeSurvey
• Feature/Setting: Send automated survey link via API triggered by eCommerce webhook callbacks.
3.19. Facebook Messenger
• Feature/Setting: Automate survey bot flow post-purchase using Messenger Send API triggered from CRM.
3.20. Pipedrive
• Feature/Setting: Automate workflow to send survey upon deal win; use Activity API or survey app integration.
3.21. Monday.com
• Feature/Setting: Automate survey assignment using automations triggered by item status change on sales board.
Benefits
4.2. Automated tracking, routing, and escalation of negative responses increases retention.
4.3. Automation provides repeatable, consistent outreach, boosting reply rates.
4.4. Automator-driven analytics from surveys inform product and service improvements.
4.5. Automatable workflows drive actionable insights with less overhead.
4.6. Automated data export to CRM or data warehouse powers long-term satisfaction trend analysis.
4.7. Automation delivers standardized customer touchpoints and enhances brand loyalty.