Targeted email campaigns for special Colombian cuisine events

Purpose

1. Automate the delivery of targeted email campaigns centered on special Colombian cuisine events to enhance customer engagement, increase event attendance, and promote exclusive offers.

2. Automates segmented messaging based on customer preferences, reservation history, and participation in previous Colombian food events.

3. Streamlines campaign scheduling, follow-up, and response automation for efficient event promotion.

Trigger Conditions

1. Automation is triggered by new event creation in event management software or CRM.

2. Automates when customer subscribes to Colombian cuisine updates, or opts in via loyalty platform.

3. Triggered by reaching specific dates before the event, automatedly timed series.

4. Automates on customer milestone dates (e.g., birthdays, anniversaries aligning with events).

5. Triggered by segmented customer tags (previous RSVP to Colombian cuisine events).

Platform Variants

1. Mailchimp

• Feature/Setting: Automate “Customer Journey” using event tags; configure event-triggered campaign with “Schedule Email” function.
  

2. HubSpot

• Feature/Setting: Automate “Workflows” to send targeted emails using “Send Email” action, filtering by contact list segmentation.
  

3. SendGrid

• Feature/Setting: Automation via “Marketing Campaigns API” using contact list tags and automated drip email series.
  

4. ActiveCampaign

• Feature/Setting: Automate using “Automations” builder, configuring event date as trigger with “Send Campaign” action.
  

5. Klaviyo

• Feature/Setting: Automate “Flows” with dinner event profile triggers and “Email Action” step.
  

6. Salesforce Marketing Cloud

• Feature/Setting: “Journey Builder” for event-triggered email automator; define entry events and criteria.
  

7. Zoho Campaigns

• Feature/Setting: Automate “Autoresponders” with event registration as workflow trigger.
  

8. Constant Contact

• Feature/Setting: “Automated Email Series”; configure automation by contact group with Colombian cuisine interest.
  

9. Brevo (formerly Sendinblue)

• Feature/Setting: Automate using “Automation Workflows” with event-triggered scenario and “Send an Email” task.
  

10. GetResponse

• Feature/Setting: Automator via “Marketing Automation” workflows; use event tags as triggers for customized messaging.
  

11. Moosend

• Feature/Setting: Automates campaigns with “Automations” module, using calendar events as start points.
  

12. MailerLite

• Feature/Setting: Set up “Automation Workflows” to target segmented users based on cuisine interests.
  

13. Drip

• Feature/Setting: “Workflows” feature with “Event-based Trigger” and “Send a Campaign” action.
  

14. Omnisend

• Feature/Setting: Automates event promotions using “Segmented Automation Workflows” and “Email Step.”
  

15. AWeber

• Feature/Setting: Automatedly send campaigns with “Campaigns” builder — configure with “Tag Applied” triggers.
  

16. ConvertKit

• Feature/Setting: Automate via “Visual Automations,” filter by tags for Colombian events.
  

17. SharpSpring

• Feature/Setting: “Automation” function, trigger by event registration date, automated email send.
  

18. Benchmark Email

• Feature/Setting: “Automation Pro”; configure journey for restaurant events, automatedly initiate based on past engagement.
  

19. Elastic Email

• Feature/Setting: Automator via “Automation Flow” using segmented contacts and time triggers.
  

20. Customer.io

• Feature/Setting: “Campaigns”; event API triggers automated emails targeting Colombian cuisine enthusiasts.
  

Benefits

1. Streamlines and automates targeted messaging, maximizing event turnout.

2. Reduces manual effort with automated scheduling, follow-up, and segmentation routines.

3. Boosts automated customer retention through personalized communication.

4. Automates feedback collection post-event for further engagement.

5. Ensures timely delivery of event promotions with automation, increasing visibility and sales.