Customer Engagement & LoyaltyPurpose
1.2. Trigger timely personalized reminders to customers encouraging point redemption for menu items, discounts, or special offers.
1.3. Integrate with omni-channel (SMS, email, WhatsApp, app notifications) for outreach.
1.4. Track point balances and redemption history to analyze repeat visits and refine offers.
1.5. Enhance customer engagement and drive higher frequency of visits by rewarding loyalty behaviors specific to Andhra cuisine.
Trigger Conditions
2.2. Customer’s points reach a threshold for redemption (e.g., 500 points).
2.3. Customer has unredeemed points older than a configured duration (e.g., 30 days).
2.4. Restaurant initiates a promotional campaign for lapsed or high-frequency diners.
2.5. Birthdays or special dates linked to customer profile.
Platform Variants
3.1. Twilio SMS
• Messaging API: Configure messaging flow for automated SMS reminders and point notifications.
• Sample: Set “to” customer’s mobile, use “body” to include points data and promo link.
3.2. SendGrid
• Transactional Email API: Set up templated emails with personalized point updates and redemption CTAs.
• Sample: API key, “to” email, dynamic template with {{points}} and {{offer_link}}.
3.3. WhatsApp Cloud API
• Message Template API: Pre-approved templates for point reminders and redemption offers.
• Sample: Use customer WhatsApp ID, trigger on eligible redemption events.
3.4. Firebase Cloud Messaging
• Notification API: Push notifications to app users about points accrual and expiry.
• Sample: Target device token, payload with points and offer data.
3.5. Square POS
• Loyalty API: Automate accrual post-transaction and provide webhook for custom triggers.
• Sample: Use transaction event to increment points via Loyalty.AddPoints endpoint.
3.6. Shopify
• Admin API (Order/Customer): Use order completion event, update customer metafields for points balance.
• Sample: Listen for order paid webhook; PATCH metafield for points.
3.7. HubSpot
• Workflow Automation: Trigger email/SMS when a customer reaches a points milestone.
• Sample: Use workflow “if points > X” for branching.
3.8. Zoho CRM
• Custom Functions: Update points in custom fields and schedule autoresponders.
• Sample: Use Deluge script post-sale to adjust points and send notification.
3.9. Mailchimp
• Automated Customer Journeys: Trigger reminder email based on segments or tags for loyalty status.
• Sample: Dynamic tag “loyalty-points-above-500”.
3.10. Intercom
• Custom Bots/API: Chatbot reminders for point balance and redemption within chat widget.
• Sample: Use API to fetch and present points to user in conversation.
3.11. Salesforce Marketing Cloud
• Journey Builder: Drag-and-drop points logic for multichannel reminders.
• Sample: Entry event = points accrued, send email & SMS.
3.12. ActiveCampaign
• Automations: Custom triggers for loyalty email series.
• Sample: If custom field “points” updated, send tailored offer.
3.13. Slack
• Incoming Webhooks: Notify staff of high-value customer point redemption in a Slack channel.
• Sample: Use Incoming Webhook with order/customer info.
3.14. Google Sheets
• App Script/Webhooks: Store and update point balances for lightweight loyalty tracking.
• Sample: On new row (sale), increment points column and send email via script.
3.15. Pabbly Connect
• Workflow Automation: Connect Andhra restaurant POS, email, and SMS for seamless reminders.
• Sample: Set workflow “on sale → add points → send reminder”.
3.16. Klaviyo
• Flows: Trigger personalized emails when customer approaches/achieves points threshold.
• Sample: Metric trigger “loyalty_points_above_X”.
3.17. Typeform
• Hidden Fields API: Capture loyalty point feedback post-redemption via survey.
• Sample: Autofill points in survey links sent to users.
3.18. Zendesk
• Macros/Triggers: Issue ticket on point redemption for manual approval or review.
• Sample: Trigger when custom field “points_redeemed” updated.
3.19. Facebook Messenger
• Messenger Platform API: Send automated redemption reminders to subscribed audience.
• Sample: Message endpoint, content structured with points info.
3.20. Airtable
• Automations: Track and update points ledger, act as backend for loyalty system.
• Sample: Update record after order, trigger “reminder email” action.
3.21. Notion
• Integration: Maintain ledger of point balances, automate task to send reminders.
• Sample: When database updated, notify communications workflow.
3.22. Freshdesk
• Automation Rules: Ticket creation or email for point redemption requests; autoresponse with offers.
• Sample: On “loyalty redemption” request, auto-assign and notify.
Benefits
4.2. Reduces manual tracking and customer communication overhead.
4.3. Enables data-driven engagement and personalization.
4.4. Boosts cross-channel conversion rates for special promotions.
4.5. Maintains a real-time, error-free loyalty ledger improving customer trust.