Customer Engagement & LoyaltyPurpose
1.2 Synchronize reservation details with messaging to eliminate manual effort and update guests on booking status, table assignments, or schedule changes.
1.3 Reinforce loyalty by providing a seamless, responsive reservation experience and facilitating post-visit feedback or rebooking opportunities.
1.4 Gather data on open rates, delivery, and user engagement to calibrate timing and messaging strategies.
Trigger Conditions
2.2 Upcoming dining event scheduled (e.g., 2 hours, 1 day before).
2.3 Reservation modified, cancelled, or rescheduled.
2.4 Guest interaction with previous communication (e.g., response or confirmation clicked).
Platform Variants
3.1 Twilio SMS
- Feature/Setting: Send automated SMS alerts via "Programmable Messaging API". Configure webhook for reservation events, set message templates with reservation data.
3.2 SendGrid
- Feature/Setting: Use "Transactional Email API". Configure dynamic template for confirmation/reminder emails with reservation metadata.
3.3 WhatsApp Business API
- Feature/Setting: Use "Messages endpoint". Register message templates, trigger on reservation creation/update.
3.4 Slack
- Feature/Setting: "Incoming Webhooks" for staff notification. Auto-post confirmed/cancelled reservation notices to staff channels.
3.5 Microsoft Teams
- Feature/Setting: "Incoming Webhook" for automated reservation briefing in teams channels.
3.6 Facebook Messenger Platform
- Feature/Setting: "Send API" to deliver confirmation and reminders through Messenger chatbot.
3.7 Google Calendar API
- Feature/Setting: Use "Events: insert" for auto-invites and reminders linked to reservation slots.
3.8 Outlook Email/Calendar
- Feature/Setting: "Microsoft Graph API" to send invite/reminder to guests’ Outlook account.
3.9 Mailgun
- Feature/Setting: "Messages API" for triggered emails including reservation receipts and reminders.
3.10 HubSpot
- Feature/Setting: "Workflows" and "Transactional Email" for CRM-based reservation follow-ups.
3.11 Zoho CRM
- Feature/Setting: "Workflow Rules" to trigger SMS/email via integration modules on reservation changes.
3.12 Salesforce
- Feature/Setting: "Process Builder" or "Flow" to automate multi-step reminders/cancellations.
3.13 Zapier
- Feature/Setting: "SMS by Zapier"/"Email by Zapier" steps triggered on booking app activity.
3.14 Pabbly Connect
- Feature/Setting: Automated "Send SMS/Email" action based on reservation events.
3.15 Plivo
- Feature/Setting: "SMS API" to dispatch confirmations/reminders from reservation triggers.
3.16 Intercom
- Feature/Setting: Bots/workflows to auto-message guests via chat or email on reservation status.
3.17 ActiveCampaign
- Feature/Setting: "Automations" for personalized SMS/email reminders based on CRM triggers.
3.18 Viber Business Messages
- Feature/Setting: Use "Viber REST API" for sending reservation details direct to user’s app.
3.19 Telegram Bot API
- Feature/Setting: "sendMessage" endpoint for instant confirmation/reminder posts.
3.20 ClickSend
- Feature/Setting: "SMS/Email API" for workflow-based multi-channel notifications.
3.21 MoEngage
- Feature/Setting: Automated push, SMS, or in-app reminder campaigns targeting user segments.
3.22 MessageBird
- Feature/Setting: "Flow Builder" for conditional, channel-agnostic delivery (SMS/WhatsApp/voice).
3.23 Gmail API
- Feature/Setting: "Users.messages.send" for fully automated confirmation messages from branded email.
Benefits
4.2 Increases reservation retention, reduces no-show rates, and provides timely interaction touchpoints.
4.3 Supports guest preferences for communication channels (SMS, email, apps, chat).
4.4 Enables rich analytics, follow-up marketing, and personalized guest experiences.
4.5 Facilitates quick scaling to handle high reservation volume without added manual intervention.