Social media posting scheduler for promotions and new arrivals

Purpose

1.1. Automatically schedule and post social media content about promotions, new product arrivals, and events to boost customer engagement and sales for an acrylic supplies store.
1.2. Ensure omnichannel campaign deployment to reach audiences on all key platforms at optimal times, minimizing manual effort and ensuring consistency.
1.3. Integrate with promotions calendar, inventory database, and marketing assets to present up-to-date offers and arrivals.

Trigger Conditions

2.1. New arrival entry registered in inventory system.
2.2. Scheduled promotion start date matches today’s date.
2.3. Manual trigger from marketing dashboard.
2.4. Weekly or monthly campaign schedule (e.g., every Monday at 10:00 AM).

Platform Variants

3.1. Facebook Pages API
- Feature/Setting: /{page-id}/feed, access_token; Sample: auto-create post on new arrival.
3.2. Instagram Graph API
- Feature/Setting: /{user-id}/media_publish, photo_url, caption; Sample: schedule new product teaser.
3.3. Twitter/X API
- Feature/Setting: POST statuses/update endpoint, text=“promo”; Sample: announce flash sale.
3.4. LinkedIn API
- Feature/Setting: /ugcPosts, content, visibility; Sample: share business milestone or restock.
3.5. Pinterest API
- Feature/Setting: /pins/, note, link, image_url; Sample: pin latest acrylics arrivals.
3.6. TikTok for Business API
- Feature/Setting: /video/publish, video_url, description; Sample: push product showcase videos.
3.7. Buffer
- Feature/Setting: Add to queue, profiles, scheduled_at; Sample: bulk schedule posts.
3.8. Hootsuite
- Feature/Setting: Message scheduler, autopublish; Sample: calendar-driven campaign automation.
3.9. Later
- Feature/Setting: Media library, scheduled publishing; Sample: visual planner for Instagram posts.
3.10. Zapier
- Feature/Setting: Post to social, Trigger: Google Sheets row; Sample: automate from promotions sheet.
3.11. Google My Business API
- Feature/Setting: /locations/{locationId}/localPosts; Sample: announce events or classes.
3.12. Slack Incoming Webhooks
- Feature/Setting: Automated channel alerts for scheduled posts; Sample: alert team when posts go live.
3.13. Discord API
- Feature/Setting: CreateMessage endpoint, bot channels; Sample: notify community server of arrivals.
3.14. Shopify Admin API
- Feature/Setting: Product webhook, new arrivals; Sample: trigger scheduled campaign on new product creation.
3.15. Airtable
- Feature/Setting: Automations, scheduled records; Sample: auto-post from new product database record.
3.16. HubSpot Marketing API
- Feature/Setting: Social publishing API, campaign, schedule; Sample: sync posts with CRM contacts.
3.17. Mailchimp
- Feature/Setting: Social posts, campaign schedule; Sample: parallel social push with email campaign.
3.18. Sprout Social
- Feature/Setting: Compose & schedule; Sample: cross-network content automation.
3.19. Trello
- Feature/Setting: Card moves to “Ready to Publish”; Sample: trigger social API sequence.
3.20. Notion
- Feature/Setting: Database template, scheduled action; Sample: trigger on new page in “Promotions”.
3.21. ClickUp
- Feature/Setting: Automation, “Task Status: Scheduled”; Sample: post content when marked ready.
3.22. Monday.com
- Feature/Setting: Integration, “Item moves to Marketing”; Sample: launch social post automation.

Benefits

4.1. Increases engagement and product visibility with timely, automated content.
4.2. Reduces manual workload and risk of missed posts via scheduled automation across multiple platforms.
4.3. Maintains unified promotional messaging and brand consistency.
4.4. Enables rapid adaptation to calendar-based or ad-hoc marketing needs.
4.5. Integrates with existing store systems and marketing databases for accuracy and relevance.