Automated feedback and review requests

Purpose:

1. Collect systematic customer feedback at alternative fuel stations to improve service, resolve issues proactively, and boost reputation.

2. Promptly engage customers post-transaction via their preferred channel for reviews or ratings.

3. Integrate feedback into CRM, analytics, and operational improvement workflows for data-driven decision-making.

4. Foster loyalty and advocacy by demonstrating responsiveness to customer input.

Trigger Conditions:

1. After fuel purchase (POS transaction logged).

2. Upon receipt generation or digital payment confirmation.

3. Completion of vehicle charging session.

4. Customer account activity flagged (loyalty check-in, mobile app engagement).

5. Service booking or maintenance appointment completed.

Platform Variants:

1. Twilio SMS

• Function: Send SMS review requests post-transaction
  
• Configuration: Use Message API, set trigger event as transaction/charging completion
  

2. SendGrid

• Function: Deliver feedback request emails with custom templates
  
• Configuration: Use Send API, dynamic templates, trigger via POS webhook
  

3. Zendesk

• Function: Auto-create feedback tickets upon negative ratings
  
• Configuration: Triggers via API, set listener for review responses
  

4. HubSpot

• Function: Log feedback in CRM, trigger follow-up workflows
  
• Configuration: Contacts API, set feedback property update via webhook
  

5. Salesforce

• Function: Record survey responses and launch service workflows
  
• Configuration: Configure Web-to-Lead + Flow Builder for automation
  

6. SurveyMonkey

• Function: Distribute customized surveys via email/SMS
  
• Configuration: Survey Distribution API, link transaction data to survey tokens
  

7. Mailchimp

• Function: Automated feedback campaign delivery
  
• Configuration: Trigger automation with API, segment by recent buyer tags
  

8. Intercom

• Function: In-app feedback messages after session
  
• Configuration: Post-Event Message automation using Messenger API
  

9. WhatsApp Business API

• Function: Send templated review requests to WhatsApp users
  
• Configuration: Use API sendMessage, trigger on transaction end-point
  

10. Trustpilot

• Function: Solicit and collect reviews on external platforms
  
• Configuration: Invitations API, schedule automated invites
  

11. Google Forms

• Function: Collect structured responses and auto-store results
  
• Configuration: Forms API, pre-fill data, trigger send via API call
  

12. Typeform

• Function: Interactive feedback forms post-service
  
• Configuration: Webhooks with response piping post-event
  

13. Microsoft Teams

• Function: Notify internal teams of negative feedback
  
• Configuration: Inbound webhook API from survey response events
  

14. Slack

• Function: Post feedback notifications in real-time
  
• Configuration: Incoming Webhooks triggered by feedback form submissions
  

15. Freshdesk

• Function: Auto-generate tickets from low ratings
  
• Configuration: Feedback API, workflow automation on response
  

16. Zoho CRM

• Function: Sync feedback with contact records
  
• Configuration: UpdateRecords API, trigger on survey data received
  

17. ActiveCampaign

• Function: Trigger customer journeys based on review submissions
  
• Configuration: Automations with API, conditionally set on feedback
  

18. Jotform

• Function: Collect mobile-optimized reviews
  
• Configuration: API integration with trigger on completion post-transaction
  

19. Google Business Profile

• Function: Encourage Google reviews for local SEO
  
• Configuration: Send review requests using Place ID in message templates
  

20. Facebook Graph API

• Function: Request and monitor Facebook reviews
  
• Configuration: Pages API, set up automated messaging after services
  

21. Zendesk Sunshine Conversations

• Function: Omnichannel review request messaging
  
• Configuration: Use conversation API to broadcast post-engagement questions
  

22. Klaviyo

• Function: Automate email/sms sequences for follow-up
  
• Configuration: Triggers based on transaction data sync, feedback forms routed
  

Benefits:

1. Achieves high feedback response rates through multi-channel delivery.

2. Enables real-time intervention based on negative customer sentiment.

3. Aggregates and centralizes actionable insights for management.

4. Improves online reputation via timely public review requests.

5. Supports personalized engagement and customer loyalty programs.

6. Drives continuous service improvement with closed-loop feedback.

7. Reduces manual effort in post-service follow-up.