Customer Management & CommunicationsPurpose
1.2. Ensure clarity in booking status, enhance customer preparedness, reduce no-shows, and maintain steady communication flow for aerial activity events.
1.3. Enable staff to focus on operations instead of manual customer notifications.
1.4. Enable multi-language support, conditional reminders (weather, gear, waivers), and personalization per customer profile.
Trigger Conditions
2.2. Change or update in booking details (time, location, participant count).
2.3. Scheduled time-based reminders (e.g., 72 hours, 24 hours, 2 hours before event).
2.4. Special alerts (weather changes or safety requirements) requiring follow-up.
Platform Variants
3.1. Twilio (SMS)
• Feature/Setting: Use Programmable Messaging API; set automated POST request for booking event trigger.
• Sample: Configure message templates and webhook for booking triggers.
3.2. SendGrid (Email)
• Feature/Setting: Use Marketing Campaigns API or Transactional Mail Send endpoint; set dynamic fields for customer name, event details.
• Sample: Map booking data fields to template; automate via API call upon trigger.
3.3. AWS Simple Email Service (SES)
• Feature/Setting: Use SendEmail and SendTemplatedEmail; configure verified sender and recipient mapping.
• Sample: Define HTML templates and integration event for booking confirmation.
3.4. Mailgun
• Feature/Setting: Use Messages API for personalized, programmable emails upon new reservations.
• Sample: Set up route triggers for booking events to auto-send messages.
3.5. Nexmo (Vonage SMS)
• Feature/Setting: SMS API; configure message body, recipient, and template with booking info.
• Sample: Integrate SMS send API endpoint in confirmation workflow.
3.6. Mandrill
• Feature/Setting: Transactional email API with merge tags; automate sending once booking status is confirmed.
• Sample: Map fields to Mandrill template and trigger via REST call.
3.7. ClickSend
• Feature/Setting: Email and SMS API; automated campaign creation with booking-based triggers.
• Sample: Define automation rules in platform for email/SMS send.
3.8. Plivo
• Feature/Setting: SMS API with schedule option; personalize notification send times.
• Sample: Auto-trigger SMS upon booking in workflow.
3.9. Microsoft Power Automate
• Feature/Setting: Integrate Booking/CRM to Outlook mail/SMS gateways; configure Flow for custom reminders.
• Sample: "When booking submitted → send email/SMS" logic.
3.10. Zapier
• Feature/Setting: Setup Zaps to connect reservation system to email/SMS actions.
• Sample: Trigger on booking event, action to send via Gmail/Twilio.
3.11. ActiveCampaign
• Feature/Setting: Automations for trigger-based emails/SMS with booking-related variables.
• Sample: Configure workflows for reminders at set intervals.
3.12. HubSpot
• Feature/Setting: Workflow automation; send transactional emails on booking form submission.
• Sample: Map booking fields to email; automate follow-up reminders.
3.13. Brevo (ex-Sendinblue)
• Feature/Setting: Transactional Messaging API, triggers on registered booking events.
• Sample: Automated follow-up workflows for confirmations/reminders.
3.14. Pabbly
• Feature/Setting: Email/SMS notification actions in response to reservation triggers.
• Sample: Configure automation to initiate communication tasks.
3.15. Klaviyo
• Feature/Setting: Triggered flows with dynamic block emails/SMS for confirmations and reminders.
• Sample: Build flows with event-driven template mapping.
3.16. Moonsend
• Feature/Setting: Automated workflows based on reservation events.
• Sample: Event mapping to notification campaign.
3.17. MessageBird
• Feature/Setting: Flow builder with SMS/WhatsApp integration for timely booking notices.
• Sample: Link customer booking event node to messaging output.
3.18. Google Cloud Functions + Gmail API
• Feature/Setting: Event-driven function; programmatic generation and send of emails on booking.
• Sample: Booking event triggers function to compose/send via API.
3.19. Intercom
• Feature/Setting: Automated messages with event-based triggers (confirmation or reminders).
• Sample: Booking status changes mapped to automated message.
3.20. CRM (e.g., Zoho CRM, Salesforce)
• Feature/Setting: Workflow automation and scheduled reminders using workflow rules or process builder.
• Sample: New booking record → Email/SMS action with merged booking details.
Benefits
4.2. Reduces staff workload by automating repetitive manual contacts.
4.3. Increases attendance rates and preparedness through scheduled reminders.
4.4. Enables effortless scaling to manage high booking volumes.
4.5. Supports tailored communication with personalization and multi-language options.
4.6. Easily adapts for weather alerts, rebookings, and customer-specific requirements.