Purpose
1.2. Automate delivery of personalized offers, discounts, or greetings to boost customer engagement.
1.3. Automatedly compile customer data, check upcoming dates, and send automatable communications.
1.4. Automate targeted marketing outreach for sports facility member retention and increased bookings.
1.5. Streamline repetitive manual processes for higher accuracy and reliable customer engagement.
Trigger Conditions
2.2. Automation trigger: approach (e.g., 3/7 days in advance) of a customer’s important date.
2.3. Trigger via addition of a new member or update in customer profile with new date.
2.4. Trigger can be set on data sync from booking or registration platforms.
Platform Variants
• Feature/Setting: Automate Audience Segments + Date-based Campaigns. Configure journey trigger on "Birthday" field, schedule automatable personalized drip email.
3.2. ActiveCampaign
• Feature/Setting: Automate Contact Fields + Automation Builder, use "Date Arrives" trigger linked to custom field, send automated email/offer.
3.3. Twilio SMS
• Feature/Setting: Automated SMS via Programmable Messaging API, configure webhook for date-based triggers, personalized message templates.
3.4. SendGrid
• Feature/Setting: Automate Marketing Campaigns API, trigger transactional emails on birthday/date field value.
3.5. HubSpot
• Feature/Setting: Automated Workflows, trigger on contact’s birthday, customized offer delivery via email/SMS.
3.6. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder Focus, Date-based triggers, automatable personalized messaging.
3.7. Zoho CRM
• Feature/Setting: Workflow Rules/Automation, trigger "on date arrival" for emails/SMS with deals.
3.8. Klaviyo
• Feature/Setting: Flows Automation, event-based automated email or SMS based on customer birthdays.
3.9. Pabbly Connect
• Feature/Setting: Date trigger automation, connect CRM to email/SMS platforms for auto-notifications.
3.10. Sendinblue (Brevo)
• Feature/Setting: Automated Marketing Emails, trigger sequence using contact attributes (birthdays/anniversaries).
3.11. Google Calendar API
• Feature/Setting: Automatedly set up reminders on event dates, call webhook to start notification workflow.
3.12. Microsoft Power Automate
• Feature/Setting: Scheduled Flows, automate trigger on contact date fields, connect to mail/SMS flows.
3.13. Slack
• Feature/Setting: Workflow Builder, automate direct message or group notification on important dates.
3.14. WhatsApp Business API
• Feature/Setting: Automate template message on triggers using API, send outbound greetings/offers.
3.15. Intercom
• Feature/Setting: Automated Messaging Bots, trigger based on user attributes/dates, send campaign/bot message.
3.16. Airtable
• Feature/Setting: Automation on date fields, webhook to communicate with messaging or email platforms.
3.17. Gmail API
• Feature/Setting: Automated mail draft/send, trigger on database/CRM event for ultra-personalized messages.
3.18. Constant Contact
• Feature/Setting: Automated Email Scheduler, configure recurring/birthday emails.
3.19. Quickbase
• Feature/Setting: Automation Rules, trigger on record date fields, connect to notification channels.
3.20. Freshdesk
• Feature/Setting: Automate ticket creation or notification to support for VIP offers on customer birthdays.
3.21. Shopify
• Feature/Setting: Automated Email Flow apps, configure birthday-based coupons/discounts, notify customers.
3.22. Trello
• Feature/Setting: Power-Up Calendar, automate card triggers to connect with notification APIs.
3.23. Vonage (Nexmo)
• Feature/Setting: SMS API, automatedly send messages based on external automation triggers.
3.24. Pipefy
• Feature/Setting: Date Fields + Automations, send notification when exact date is reached.
Benefits
4.2. Automatedly personalizes offers, improving customer loyalty and increasing return visits.
4.3. Automation frees staff from manual reminders, eliminating missed opportunities.
4.4. Automating processes scales easily across hundreds of customers, maximizing outreach.
4.5. Automated analytics track engagement rates, enabling further automatable optimization.