Integration with SMS marketing for special campaigns

Purpose

1.1. Enable automated SMS marketing for airbrushing supply stores to inform customers about exclusive offers, restocks, seasonal promotions, event invitations, and loyalty rewards.
1.2. Support segmented campaigns—targeting by purchase history, customer interest, location, or loyalty tier.
1.3. Facilitate real-time and scheduled campaign launches to increase foot traffic, conversions, and brand loyalty.
1.4. Integrate SMS notifications with CRM, POS, and e-commerce systems to personalize messages and track engagement.

Trigger Conditions

2.1. New product arrival or featured item update.
2.2. Scheduled campaign date/time (e.g., Black Friday sale, event reminder).
2.3. Customer reaches loyalty milestone or abandoned cart detected.
2.4. Segment filter matches (e.g., recently inactive customers, high-value repeat buyers).
2.5. Manual campaign initiation for flash sales or urgent alerts.

Platform Variants

3.1. Twilio SMS
• Feature: Programmable Messaging API.
• Setting: Configure SMS body, To/From numbers, messaging service SID.
3.2. Nexmo (Vonage) SMS
• Feature: SMS API.
• Setting: API Key/Secret, set sender ID, personalize message.
3.3. Plivo
• Feature: Message API.
• Setting: Auth ID/token, source/destination numbers, set webhook for delivery reports.
3.4. Sinch
• Feature: SMS API.
• Setting: Project Key, recipient group, message content mapping.
3.5. ClickSend
• Feature: SMS Campaign API.
• Setting: Configure API credentials, set up campaign templates, recipient import.
3.6. Infobip
• Feature: SMS API.
• Setting: API Key, sender name, schedule send time, track status.
3.7. MessageBird
• Feature: SMS Messaging API.
• Setting: Access Key, group targeting, message scheduling.
3.8. Bandwidth
• Feature: Messaging API.
• Setting: Messaging Application ID, phone number pool, message callback URL.
3.9. Telesign
• Feature: SMS Messaging API.
• Setting: Customer ID/key, personalize template, set region for compliance.
3.10. Telnyx
• Feature: Messaging API.
• Setting: Messaging Profile, number configuration, analytics integration.
3.11. Karix
• Feature: Programmable SMS API.
• Setting: API token, delivery tracking webhook, message template library.
3.12. Esendex
• Feature: REST SMS API.
• Setting: Account Reference, contact list ID, rich media option.
3.13. JustCall
• Feature: Bulk SMS.
• Setting: Campaign name, recipient CSV upload, schedule/instant send.
3.14. SMSGlobal
• Feature: MXT SMS API.
• Setting: API key, dynamic placeholders, batch send mode.
3.15. TextMagic
• Feature: SMS API.
• Setting: API username, recipient filter, message tagging.
3.16. Sendinblue
• Feature: Transactional SMS API.
• Setting: API Key, recipient sync, campaign tracking.
3.17. Zoho Campaigns
• Feature: SMS Campaigns.
• Setting: List segmentation, campaign content, triggered send rules.
3.18. Salesforce Marketing Cloud Mobile Studio
• Feature: SMS Messaging.
• Setting: Subscriber data mapping, journey triggers, message content blocks.
3.19. ActiveCampaign
• Feature: SMS Automation workflows.
• Setting: Automated trigger, personalize contact field, event-based messaging.
3.20. Mailchimp SMS (Mandrill integration or partner add-on)
• Feature: SMS Blast API.
• Setting: Custom fields in contact records, segment targeting, campaign timing.

Benefits

4.1. Increase campaign reach with direct, instant communication.
4.2. Boost engagement and conversion by targeting personalized, timely offers.
4.3. Reduce manual marketing effort and human errors.
4.4. Track delivery and response for campaign optimization.
4.5. Enhance customer loyalty and retention via seamless, relevant communication.