Automated social media posting of daily specials/events

Purpose

1. Automate daily social media posting of specials, promotions, and events for Argentinian restaurants to increase customer engagement, drive traffic, and streamline marketing.

2. Ensure consistent and timely promotion without manual intervention, maintaining brand voice and maximizing reach across channels.

3. Facilitate cross-platform scheduling and automated content adaptation for audiences on multiple networks.

4. Enable rapid updates for menu changes, holiday events, or last-minute offers using automation tools.

Trigger Conditions

1. New daily special or event entered in a POS, spreadsheet, or content management system.

2. Scheduled time triggers for recurring daily posts at specified hours.

3. Manual override or emergency push for last-minute updates.

4. API webhook receipt from external reservation or event system notifying automator to post.

Platform Variants

1. Facebook

• Feature/Setting: Automate post creation with Facebook Graph API `/me/feed` endpoint; schedule via Publishing Tools; configure with Page Access Token.
  

2. Instagram

• Feature/Setting: Automate image and story posts with Instagram Graph API `/media` endpoint; schedule auto-publishing; connect via authenticated Business Account.
  

3. Twitter (X)

• Feature/Setting: Automate daily tweets with Twitter API v2 `POST /2/tweets`; use scheduled drafts and media uploads via media endpoint.
  

4. LinkedIn

• Feature/Setting: Automate company page updates with LinkedIn Marketing API `ugcPosts` endpoint; include call-to-action via share commentary.
  

5. Google My Business

• Feature/Setting: Automate post updates with Google My Business API `/accounts/{accountId}/locations/{locationId}/localPosts`; push offers & events.
  

6. Pinterest

• Feature/Setting: Automate Pin publishing with Pinterest API `/pins` creation; include daily special images, recipes, or event flyers.
  

7. TikTok

• Feature/Setting: Automate uploads with TikTok for Business Content Posting API; schedule daily video reels of specials.
  

8. YouTube

• Feature/Setting: Automate Shorts/video uploads about specials using YouTube Data API `videos.insert`; schedule using auto-publishing scripts.
  

9. WhatsApp

• Feature/Setting: Automate status updates or group notifications via WhatsApp Business API `messages/send` for specials announcements.
  

10. Telegram

• Feature/Setting: Automate channel postings using Telegram Bot API `sendMessage`, `sendPhoto`; auto-publish with markdown formatting.
  

11. Slack

• Feature/Setting: Automate posting to restaurants’ internal comms via Slack API `chat.postMessage` for staff awareness/engagement.
  

12. Discord

• Feature/Setting: Automate broadcast to community channels using Discord Bot API `POST /channels/{channel.id}/messages`.
  

13. TripAdvisor

• Feature/Setting: Automate content posting to business profile via TripAdvisor API (if eligible); push daily promotional content.
  

14. Yelp

• Feature/Setting: Automate updates to business pages with Yelp Fusion API `business.update` for daily promotions/events.
  

15. Buffer

• Feature/Setting: Automate multi-platform scheduling and posting via Buffer API `POST /updates/create` with tailored captions/media.
  

16. Hootsuite

• Feature/Setting: Automate bulk upload and scheduling of daily posts with Hootsuite API `messages/schedule`; coordinate with all connectable networks.
  

17. Sprout Social

• Feature/Setting: Automate recurring content calendar posts via Sprout Social Publish API.
  

18. Zapier

• Feature/Setting: Automate cross-app posting by configuring Zap templates for new specials to publish social updates.
  

19. WordPress

• Feature/Setting: Automate blog/news widget updating with JSON REST API `POST /wp/v2/posts` for web-based announcement.
  

20. Mailchimp

• Feature/Setting: Automate campaign posting for daily specials via Mailchimp API `createCampaign` with filtered audience segment.
  

21. Microsoft Teams

• Feature/Setting: Automate posting of daily specials to Teams channels via Graph API `channelMessages/send`.
  

22. Viber

• Feature/Setting: Automate community message posting with Viber API `send_message` for group promotions.
  

23. Twilio SMS

• Feature/Setting: Automate promo/SMS blast of daily offers using Twilio Messaging API `messages.create`; schedule via automation tool.
  

24. SendGrid

• Feature/Setting: Automate automated email delivery of daily menus via SendGrid API `mail/send` with templated dynamic content.
  

Benefits

1. Eliminates repetitive manual posting with automated flows.

2. Guarantees consistent, timely, and error-free communication through automator logic.

3. Expands reach by disseminating content across diverse channels simultaneously, all automatedly.

4. Allows in-the-moment event updates or menu changes with minimal delay using automation triggers.

5. Frees staff resources to focus on guest experience rather than routine marketing.

6. Provides centralized control and analytics for all automated social marketing actions.

7. Reduces risk of human error in content timing and posting process through workflow automation.