Skip to content

HomeWelcome email or SMS triggersCustomer Onboarding and ManagementWelcome email or SMS triggers

Welcome email or SMS triggers

Purpose

1.1. Automate the onboarding process by sending an automated welcome email or SMS to new customers after account creation or service activation.
1.2. Automatedly provide information on next steps, payment procedures, contact details, and digital portal access.
1.3. Automated engagement ensures prompt communication that enhances satisfaction, sets expectations, and reduces support calls.
1.4. Automating compliance by sending regulatory-related welcome documentation or opt-in confirmations as required.
1.5. Automate digital record-keeping of every outreach for auditing and accountability.

Trigger Conditions

2.1. Account creation event recorded in CRM or utility billing platform.
2.2. Service activation date/time met or upon contract signature.
2.3. First successful bill payment or meter registration.
2.4. Manual import of new customer list by staff to automator.
2.5. Automated lead-to-customer status transition in sales funnel.

Platform Variants

3.1. Twilio SMS
• Feature/Setting: Use Messaging API, configure automation to POST message template with variables (e.g. customer name, account number).
3.2. SendGrid
• Feature/Setting: Use “Send Email” endpoint, automate SMTP or API calls with dynamic personalization fields.
3.3. Mailgun
• Feature/Setting: Use “Messages” API; automatedly send transactional welcome emails upon customer onboarding trigger.
3.4. Amazon SES
• Feature/Setting: SendEmail API in SES Console; automate with Lambda trigger on new DynamoDB customer entry.
3.5. HubSpot
• Feature/Setting: Automated Email Workflows module; trigger welcome series on new contact creation.
3.6. ActiveCampaign
• Feature/Setting: Automate email or SMS with “Start On Subscribe” automation; add tags to route customer flows.
3.7. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder; configure entry event as new contact to trigger welcome automation.
3.8. Zoho CRM
• Feature/Setting: Workflow Rules; automate “send email” on “new lead” status.
3.9. Pipedrive
• Feature/Setting: Automated workflow for emails/SMS on deal stage moved to “customer onboarding.”
3.10. Intercom
• Feature/Setting: Automated Message, trigger “Operator” to send onboarding emails or SMS powered by events.
3.11. Freshdesk
• Feature/Setting: Automator; automated welcome triggered by ticket or customer creation event.
3.12. Outlook 365
• Feature/Setting: Power Automate (Flow); use “When a new contact is added” to automatedly send templated emails.
3.13. Gmail (Google Workspace)
• Feature/Setting: AppScript/Workspace Automation, trigger sendMail() on new spreadsheet row or Drive event.
3.14. MessageBird
• Feature/Setting: Automate SMS API call on new contact via webhook integration.
3.15. Plivo
• Feature/Setting: Automated Message API call using customer mobile number and welcome SMS template.
3.16. ClickSend
• Feature/Setting: Email and SMS API for automated welcome communication triggered via webhook.
3.17. Constant Contact
• Feature/Setting: Email Automation Path; launch welcome series upon list subscription.
3.18. Klaviyo
• Feature/Setting: Triggered Flows; automated welcome emails/SMS by new contact custom event.
3.19. Mailchimp
• Feature/Setting: Automated Welcome Emails; trigger on list add using integrated automator logic.
3.20. Vonage (Nexmo)
• Feature/Setting: SMS API; configure welcome SMS, automatedly triggered by contact sync or webhook.

Benefits

4.1. Automated communications mean no manual follow-up, eliminating delays in greeting and instructions.
4.2. Automative approach brings consistent messaging and easy compliance.
4.3. Automation reduces new customer anxiety by connecting instantly.
4.4. Automatedly track open/click rates for continuous onboarding improvement.
4.5. Automating welcome messaging scales with business growth and maintains high-quality customer onboarding.

Leave a Reply

Your email address will not be published. Required fields are marked *