Purpose
1.2. Enhance online reputation, drive more validated buyer confidence, and gather actionable insights for product and service optimization.
1.3. Automate customer touchpoints after sale—reduce manual work, ensure consistency, personalize engagement, and schedule timely follow-ups.
Trigger Conditions
2.2. Order status updated to “Delivered” in POS or eCommerce system.
2.3. Customer email/phone is available in CRM or eCommerce records.
Platform Variants
3.1. Mailchimp
• Feature: Automated Post-Purchase Customer Journeys
• Configuration: Trigger journey via order data sync, schedule “Review Request” email 1–3 days post-delivery.
3.2. Klaviyo
• Feature: Flows > Post-Purchase Flow
• Configuration: Connect integration to store, set conditional split for “Delivered,” send review request template.
3.3. ActiveCampaign
• Feature: Automations
• Configuration: Trigger on “Order Complete” then webhook to delivery API, wait for delivery, send review request.
3.4. Zendesk Sell
• Feature: Workflows
• Configuration: Workflow triggers on deal closed and delivery confirmed, auto email sent via CRM template.
3.5. HubSpot
• Feature: Workflows
• Configuration: eCommerce plugin triggers post-fulfillment, workflow sends feedback request email to customer.
3.6. Gorgias
• Feature: Intent-based campaigns
• Configuration: Trigger post-delivery macro, send review request with product link.
3.7. Freshdesk
• Feature: Automation Rules
• Configuration: Ticket closed and tagged “delivered,” send follow-up review request email.
3.8. Twilio SendGrid
• Feature: Dynamic Templates
• Configuration: Event webhook for delivery, trigger transactional email to solicit customer review.
3.9. Constant Contact
• Feature: Automated Email Series
• Configuration: Lists segmented by order fulfilled status, queue review ask email.
3.10. Omnisend
• Feature: Automation Workflows
• Configuration: Order delivered triggers automation, send review email with one-click feedback button.
3.11. Shopify Flow
• Feature: Flow App
• Configuration: Use ‘Order Delivered’ as trigger, action “Send Email” via preferred email service.
3.12. WooCommerce AutomateWoo
• Feature: Workflows
• Configuration: Workflow triggers when order status is “completed,” email sent after X days.
3.13. Salesforce Marketing Cloud
• Feature: Journey Builder
• Configuration: API event for shipment delivered, customer enters journey, review email sent.
3.14. Intercom
• Feature: Series Campaigns
• Configuration: Trigger segment based on last order and delivery, sequence includes review request.
3.15. Yotpo
• Feature: Collect Reviews > Automatic Request
• Configuration: Shopify or WooCommerce integration, schedule review ask on delivery event.
3.16. Judge.me
• Feature: Automatic Review Requests
• Configuration: API/webhook triggers after delivery event, automatically sends out review emails.
3.17. Trustpilot
• Feature: Automated Invitations
• Configuration: Delivery data sync or webhook event, auto email invite for product/store review.
3.18. Stamped.io
• Feature: Review Request Automation
• Configuration: eCommerce integration, schedule review email on “Delivered” status.
3.19. Re:amaze
• Feature: Automated Messaging
• Configuration: CRM triggers post-delivery, send review collection prompt.
3.20. Zoho CRM
• Feature: Workflow Rules
• Configuration: Trigger when sales order marked "Delivered," send review request template email.
3.21. ShipStation
• Feature: Branded tracking communication
• Configuration: Use delivered status to trigger custom review request in tracking email sequence.
3.22. Brevo (formerly Sendinblue)
• Feature: Transactional Email Automation
• Configuration: API trigger on delivery confirmation; send review request to recipient.
3.23. MailerLite
• Feature: Automation Workflows
• Configuration: “Order Delivered” custom field, send personalized review request email.
3.24. Dotdigital
• Feature: Program Builder
• Configuration: Automation starts with delivery confirmation, schedules review request.
3.25. LoyaltyLion
• Feature: Customer Engagement Automation
• Configuration: Trigger points after delivery, automated review solicitation.
Benefits
4.2. Enhanced reputation management and trust signals, boosting conversions.
4.3. Efficient use of staff resources with fully hands-off processes.
4.4. Data-driven insights enable rapid identification and resolution of service issues.
4.5. Personalized, timely communication drives higher response and engagement rates.