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Feedback and review request automation after purchase

Purpose

1.1. Automate post-purchase feedback and review requests to customers after orders in an aeromodel shop, improving customer engagement, reputation, and insight into product/service quality.
1.2. Trigger personalized review emails/SMS/messages based on purchase completion, increasing review rates and fostering brand trust.
1.3. Collect actionable feedback for product enhancement, service adjustments, and marketing strategies.

Trigger Conditions

2.1. Order marked as ‘Completed’ in ecommerce or POS system.
2.2. X days/hours elapsed since order shipment or delivery confirmation.
2.3. Payment successfully processed and recorded.
2.4. Customer contact information is valid and subscribed to notifications.

Platform Variants

3.1. Salesforce
• Feature/Setting: Workflow Rule + Email Alert; configure workflow to send template-based emails post-opportunity close.
3.2. HubSpot
• Feature/Setting: Workflow Automation; set "Deal Stage is Closed Won" trigger—automate follow-up email via Properties and Templates.
3.3. Shopify
• Feature/Setting: Automated email via ‘Order Delivered’ webhook; connect with notification app or direct API call.
3.4. WooCommerce
• Feature/Setting: ‘Order Completed’ trigger using built-in hooks; plug-in like AutomateWoo to dispatch review requests.
3.5. Mailchimp
• Feature/Setting: Customer Journey; use ecommerce purchase triggers to send feedback campaign emails.
3.6. Klaviyo
• Feature/Setting: Post-purchase Flow; trigger email/SMS based on purchase event tracked via API.
3.7. Twilio
• Feature/Setting: Programmable SMS; use REST API to programmatically send SMS review requests after purchase events.
3.8. Gmail API
• Feature/Setting: Automated draft/send via Apps Script or API when new Google Sheet row (order) is created.
3.9. SendGrid
• Feature/Setting: Transactional Email API; custom automated emails queued via API after completed order webhook.
3.10. ActiveCampaign
• Feature/Setting: Automation rules; trigger messages based on tag/application of completed purchase on contact.
3.11. Zendesk
• Feature/Setting: Ticket Automation; upon ticket closure related to purchase, follow-up survey sent using Triggers.
3.12. Typeform
• Feature/Setting: Survey Sent via API; set up webhook to auto-invite new purchasers to complete embedded Typeform.
3.13. Freshdesk
• Feature/Setting: Feedback Automation; after ticket resolution, set Dispatch’r rule for survey or review request.
3.14. Yotpo
• Feature/Setting: Automatic Review Requests; configure to send post-delivery emails via Yotpo Widgets/API.
3.15. Trustpilot
• Feature/Setting: Invitation API; auto-invite every successful purchaser by posting customer data to API endpoint.
3.16. Intercom
• Feature/Setting: Series Automation; post-purchase triggers send feedback forms/messages directly to user inbox.
3.17. Smartsheet
• Feature/Setting: Automated Alerts; set workflow to notify/solicit feedback when new row is added/updated.
3.18. Slack
• Feature/Setting: Webhook Integration; push internal alerts or invite customer via shared Slack channel/bot.
3.19. Google Forms
• Feature/Setting: Send form link via scheduled email campaign/webhook after order event.
3.20. Zapier
• Feature/Setting: Multi-step automation; identify ‘Order Complete’, send review campaign through connected channel (email/SMS/app).
3.21. Microsoft Power Automate
• Feature/Setting: Workflow from Dynamics 365/Sales; trigger post-purchase feedback survey via Email/SMS channel.
3.22. Postmark
• Feature/Setting: Trigger transactional emails with dynamic templates after order webhook fires.
3.23. Mailjet
• Feature/Setting: Transactional Mail API; automate delivery of branded review request emails post-purchase via API call.
3.24. Constant Contact
• Feature/Setting: Automated Email Series; scheduled follow-up mapped to customer list updates post-purchase.

Benefits

4.1. Increases volume and quality of reviews, enhancing online presence and credibility.
4.2. Allows prompt issue resolution and improves customer satisfaction.
4.3. Generates data to inform targeted marketing and inventory decisions.
4.4. Saves staff time versus manual outreach; ensures consistency.
4.5. Enables A/B testing and personalization for higher engagement.

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