Bulk promotional campaign scheduling

Purpose

1.1. Schedule and automate periodic, targeted promotional outreach (SMS, email, WhatsApp, in-app, social) for Afghan restaurants, driving engagement and increasing visit frequency.
1.2. Customize content to customer segments (e.g., loyal, inactive, birthday), integrate timing with local festivals, seasonality, or off-peak hours, and coordinate multi-channel campaign delivery with delivery services or reservation reminders.
1.3. Optimize efficiency by syncing promotions with POS, CRM, or third-party food apps for seamless coupon or offer redemption and analytics tracking.
1.4. Ensure compliance with consent and unsubscribe regulations, automatically tracking responses, bounces, and campaign ROI.

Trigger Conditions

2.1. Preset calendar dates (e.g., monthly, seasonal offers, national holidays, Nowruz).
2.2. Customer events (e.g., birthdays, repeat visits, new signup).
2.3. External sales triggers (e.g., POS slow days, inventory surplus).
2.4. Upon new offer/campaign approval by marketing/management.

Platform Variants

3.1. Twilio SMS
• Feature/Setting: Twilio Programmable Messaging API; configure /v1/Messages endpoint with schedule and recipient list.
3.2. SendGrid
• Feature/Setting: SendGrid Campaigns API; create scheduled email batch and use "dynamic template data" for segmented offers.
3.3. Mailchimp
• Feature/Setting: Campaign Scheduler; use "Pre-built Journeys" to automate birthday and repeat-visit promotions.
3.4. ActiveCampaign
• Feature/Setting: Automations; set conditional triggers based on CRM tags (e.g., 'AfghanFoodLoyalist').
3.5. Hubspot
• Feature/Setting: Marketing Email API; schedule email sends and configure smart send by contact timezone.
3.6. WhatsApp Business API
• Feature/Setting: Message Templates; schedule "Afghan cuisine offer" broadcast to opted-in contacts.
3.7. Facebook Messenger (Meta Messenger Platform)
• Feature/Setting: Broadcast API; deliver promotional messages to page subscribers on preset dates/times.
3.8. Instagram Messaging API
• Feature/Setting: Messaging Automation; trigger DMs for flash deals or event invitations.
3.9. Google My Business (now Google Business Profile)
• Feature/Setting: Offer Post Scheduling API; automate posting of limited-time specials.
3.10. Constant Contact
• Feature/Setting: Email Automation Scheduler; segment list based on dining frequency.
3.11. Klaviyo
• Feature/Setting: Automated Flows; trigger SMS/email based on event data (e.g., reservation).
3.12. Zoho Campaigns
• Feature/Setting: Workflow Scheduler; use CRM segment sync for targeted bulk campaigns.
3.13. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder; drag-and-drop multi-step Afghan restaurant promotion workflows.
3.14. Viber Business Messages
• Feature/Setting: Bulk Broadcast API; schedule recipes or event invites for Viber subscribers.
3.15. Telegram Bot API
• Feature/Setting: sendMessage method; trigger meal deals for Telegram channel members.
3.16. Yelp for Business
• Feature/Setting: Yelp Ads API; schedule timed ad placements or offer updates.
3.17. Shopify (for online ordering)
• Feature/Setting: Shopify Marketing API; trigger SMS/email when customer abandons food cart.
3.18. OpenTable or Resy
• Feature/Setting: Custom email notification API; send follow-ups post-dining experience.
3.19. Buffer
• Feature/Setting: Posts Scheduler; coordinate Afghan menu posts across Facebook, Instagram, Twitter.
3.20. Zapier
• Feature/Setting: Scheduled triggers; connect CRM or POS and initiate multiplied campaign actions.

Benefits

4.1. Maximized engagement with timely promotions, increasing customer loyalty and repeat visits.
4.2. Efficient cross-channel reach—ensures offers are seen via SMS, email, apps, or social platforms.
4.3. Reduces manual errors and saves staff time on repetitive marketing tasks.
4.4. Enables detailed analytics per channel, improving targeting accuracy and ROI measurement.
4.5. Ensures regulatory compliance and customer preference handling via automated opt-out and consent management.