Customer Relationship & MarketingPurpose
1.2. Automates personalized coupon code creation, distribution, and redemption tracking.
1.3. Automator triggers real-time notifications after successful coupon redemptions or coupon expiry.
1.4. Enables automatable marketing insights and analysis on digital coupon campaigns, improving ROI and customer retention.
1.5. Automation supports omnichannel delivery (SMS, email, push), centralizing restaurant marketing operations.
Trigger Conditions
2.2. Customer completes milestone (e.g., 5th order, birthday, review submission), automating thank-you coupon.
2.3. Scheduled menu promotions, festive periods, or slow business hours automate coupon distribution.
2.4. Coupon redemption or mobile scan event automates tracking workflow and analytics.
Platform variants
3.1. Twilio SMS
• Feature/Setting: Programmable Messaging API; automate sending generated coupon codes via SMS.
• Example: Configure “Send Message” API with payload {“to”:“customer_phone”, “body”:“Your code: [COUPON_CODE]”}.
3.2. SendGrid
• Feature/Setting: Transactional Email API; automates emailing unique coupons with redemption instructions.
• Example: Use “mail/send” with recipient data and coupon placeholder in content body.
3.3. HubSpot
• Feature/Setting: Workflow Automation; automates coupon delivery on list segment actions (e.g., new subscribers).
• Sample: Create automation “Send coupon on birthday” with email template merge fields.
3.4. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder; automate multi-channel coupon drips based on customer journey triggers.
• Example: Configure journey touchpoint to “Send Coupon Email” after event “Dine-In Five Times”.
3.5. Mailchimp
• Feature/Setting: Automated Email Campaign; automator triggers coupon emails based on engagement.
• Example: “Reward email” automation for those who click food promotion links.
3.6. Google Sheets
• Feature/Setting: AppScript or API integration; automate coupon generation and log redemption data.
• Ex: Script auto-generates code and timestamp rows upon form submission.
3.7. Shopify
• Feature/Setting: Discounts API; automate coupon creation for online food ordering.
• Example: Automator triggers API call “discounts/create” for eligible order events.
3.8. WooCommerce
• Feature/Setting: Coupons REST API; automates coupon lifecycle in WordPress e-commerce setup.
• Example: Use “POST /coupons” to generate and email codes during Ramadan promotions.
3.9. Zapier
• Feature/Setting: Multi-platform automator; chain coupon creation, notification, and analytics tasks.
• Example: “When new customer in CRM, generate coupon, update Google Sheet, send SMS”.
3.10. Klaviyo
• Feature/Setting: Flows; automates event-triggered coupon emails/SMS for food & beverage segments.
• Example: Automation “Thank You For Your First Order” flow injects unique code.
3.11. Facebook Messenger API
• Feature/Setting: Messenger Bots; automatable chatbots distribute digital coupons during campaigns.
• Example: Automation responds “Here’s your Eid offer code: [CODE]”.
3.12. Pabbly Connect
• Feature/Setting: Coupon workflow automation across SaaS; connects form entries to SMS/email coupons.
• Example: Automate “new reservation triggers coupon via WhatsApp”.
3.13. ActiveCampaign
• Feature/Setting: Automation builder; segment automator sends personalized coupons based on CRM tags.
• Example: “VIP Customers” pipeline triggers “Send Loyalty Coupon”.
3.14. Slack
• Feature/Setting: Incoming Webhooks; automate internal notifications on coupon redemption events.
• Example: “POST /webhook” with customer order ID and redeemed coupon code.
3.15. Notion
• Feature/Setting: API; automate syncing redeemed coupon logs, enabling automatable manual audits.
• Example: “POST pages” to update restaurant’s marketing review board.
3.16. Intercom
• Feature/Setting: Custom Bots; automator offers coupons directly in chatbot for instant redemption.
• Example: Automated popup “Claim your lunch deal—click to receive code”.
3.17. WhatsApp Business API
• Feature/Setting: Automated messaging; bulk-send coupon codes with personalized message templates.
• Example: API “Send Message” event after booking confirmation or holiday greeting.
3.18. Airtable
• Feature/Setting: Automations; automate code creation, status tracking, and simple dashboard analytics.
• Example: Trigger creation of a new coupon row + send webhook email.
3.19. Stripe
• Feature/Setting: Coupons API; automates discount application for digital food orders or QR code payment.
• Example: “POST /coupons” generated for first-time online diners.
3.20. LoyaltyLion
• Feature/Setting: Loyalty automation; automates reward-based coupons after point collection or referrals.
• Example: Automated post-purchase event issues unique redemption link.
3.21. Zaplink
• Feature/Setting: URL Automator; tracks when customers click coupon links in emails or SMS.
• Example: Generate shortcodes and monitor redemption traffic.
3.22. Typeform
• Feature/Setting: Form Automation; auto-sends code after survey completion with built-in coupon logic.
• Example: On “survey submit”, trigger coupon display and follow-up email.
Benefits
4.2. Automation enhances customer targeting, increasing engagement and return visitors.
4.3. Real-time tracking automates fraud detection and redemption analytics for restaurants.
4.4. Delivers omnichannel and personalized marketing, boosting trust and brand presence.
4.5. Automation ensures every eligible diner receives timely and relevant digital promotions.
4.6. Reduces operational costs and streamlines marketing reporting via automated dashboards.