Automated collection and segmentation of customer feedback

Purpose

1.1. Automate the collection and segmentation of customer feedback specific to rice restaurant experiences to analyze satisfaction, identify trends, and guide targeted marketing.
1.2. Automates capturing input from post-visit surveys, online reviews, and direct messages, centralizing feedback for actionable insights.
1.3. Enables the business to automate assigning feedback into granular segments like menu items, service quality, and atmosphere, powering automatable follow-up or loyalty workflows.

Trigger Conditions

2.1. Automated feedback collection is triggered after customer purchase or visit completion via POS integration.
2.2. Automates on receiving mentions or reviews on connected review and social channels.
2.3. Trigger automates when a feedback webform is submitted or rating is given in-app or by email.

Platform Variants

3.1. Twilio SMS
• Feature: Programmable SMS, auto-send feedback requests after payment.
• Sample: Configure automated SMS trigger to customer’s phone on transaction sync via POS API.
3.2. SendGrid
• Feature: API-based triggered transactional emails with feedback forms.
• Sample: Automate feedback email sequence post-dining using SendGrid Mail Send endpoint.
3.3. Typeform
• Feature: Feedback form embed, webhook outbound posting.
• Sample: Automator sends collected data to CRM for segmentation via webhook.
3.4. Google Forms
• Feature: Form submission triggers Zapier or webhook automations.
• Sample: Configure post-submission to automate notify marketing team and segment data in Google Sheets.
3.5. SurveyMonkey
• Feature: Automated survey invites and API webhook on response.
• Sample: Auto-send post-visit survey, collect segmented feedback via API call.
3.6. Facebook Messenger
• Feature: Messenger Bots, automate feedback request on order fulfilment.
• Sample: Bot sends automated message with quick reply for instant feedback and segments based on response tags.
3.7. Zendesk
• Feature: Ticket API, automated ticket creation for each feedback type.
• Sample: Segment feedback automatically as tickets and route based on keywords.
3.8. Intercom
• Feature: Inbox automation and event-based message workflows.
• Sample: Automator triggers follow-up if negative sentiment detected in automated feedback response.
3.9. HubSpot
• Feature: Feedback survey tools, workflow automation.
• Sample: Automate survey send and use deal pipelines to segment responses.
3.10. Salesforce
• Feature: Case object, process builder automations for feedback.
• Sample: Automatically create and segment feedback cases via Process Builder flow.
3.11. Airtable
• Feature: Webhooks/API, automates data storage and view filters for segmentation.
• Sample: API posts incoming feedback, auto-segmented by linked tables.
3.12. Slack
• Feature: Incoming webhook, channel automation for feedback notifications.
• Sample: Send automated feedback summary to manager’s channel immediately upon form submit.
3.13. Google Sheets
• Feature: App Script, automate row entry and segmentation formulas.
• Sample: Auto-insert feedback and use conditional formatting for category segmentation.
3.14. Microsoft Power Automate
• Feature: Triggered flows, automate movement from survey to CRM.
• Sample: Automatedly segment feedback into SharePoint or Dynamics based on keyword detection.
3.15. Trello
• Feature: Butler Automation, automated card creation per feedback.
• Sample: Rules to segment and assign feedback by board labels.
3.16. Discord
• Feature: Bot integration, automated read and annotation of feedback messages.
• Sample: Auto-send feedback to #customer-insights channel, auto-tag by sentiment detected.
3.17. WhatsApp Business API
• Feature: Automated message templates, webhook reply for feedback.
• Sample: Auto-prompt recent diners for review and categorizes responses.
3.18. Podio
• Feature: Workflow automation/globiflow, automates task creation from segmented feedback.
• Sample: Auto-route to relevant department based on item_category field in feedback.
3.19. Notion
• Feature: API integration, automate database entry and views for segmentation.
• Sample: Instant creation of new feedback entries, segmented by rice dish mentioned.
3.20. Klaviyo
• Feature: Automated email feedback flows, customer list segmentation.
• Sample: After visit, automates feedback collection; tags added for segmented follow-up campaigns.

Benefits

4.1. Automates high-volume feedback collection, reducing manual oversight.
4.2. Enables rapid, automated segmentation for tailored marketing and service improvements.
4.3. Boosts customer satisfaction by automating follow-ups based on feedback category.
4.4. Provides automatable real-time insights for managers to adapt menus and services.
4.5. Automates comprehensive record-keeping, analysis, and reporting of feedback data.