Purpose
1.2. Improve service quality and client satisfaction by systematically gathering feedback.
1.3. Identify trends, resolve complaints early, and retain clients through prompt engagement.
1.4. Automate outreach post-service completion to increase survey response rates while minimizing manual work.
Trigger Conditions
2.2. Customer record contains valid contact method (email, SMS, etc.).
2.3. Client consents to feedback/communications.
2.4. Predefined post-visit interval elapsed (e.g., 24 hours after completion).
Platform Variants
3.1. Twilio SMS
• Feature: Programmable Messaging API
• Setting: Configure messaging with endpoint and survey link; schedule to send after service completion.
3.2. SendGrid
• Feature: Mail Send API (v3/mail/send)
• Setting: Compose and dispatch survey invitation emails with personalized fields.
3.3. Mailchimp
• Feature: Campaigns API
• Setting: Automated triggered email or SMS campaign delivery to segmented customer group.
3.4. Slack
• Feature: Incoming Webhooks
• Setting: Notify staff/supervisors of completed survey distributions with timestamp and customer name.
3.5. Google Forms
• Feature: Prefilled Link Generator
• Setting: Embed unique prefill parameters in distributed survey links per client interaction.
3.6. SurveyMonkey
• Feature: Collect Responses API
• Setting: Batch create and distribute custom survey invites to CRM contacts.
3.7. Microsoft Power Automate
• Feature: Automated Workflow
• Setting: Detect service job completion in Excel/SharePoint; auto-trigger survey delivery via integrated channel.
3.8. HubSpot
• Feature: Workflows Automation
• Setting: Customer lifecycle stage reach “Post-Service”; set action to send feedback email.
3.9. Salesforce
• Feature: Flow Builder
• Setting: Post-service update event triggers Contact Send Survey action.
3.10. Zoho CRM
• Feature: Workflow Rules
• Setting: Create rule—when deal is closed, auto-send survey email/SMS.
3.11. Zendesk
• Feature: Triggers & Automations
• Setting: Solved ticket → send follow-up survey to requestor.
3.12. Intercom
• Feature: Series Campaigns/API
• Setting: End-of-service message triggers in-app or email survey distribution.
3.13. Typeform
• Feature: Webhooks
• Setting: Unique survey links sent instantly using customer-specific metadata.
3.14. Google Sheets
• Feature: Apps Script Triggers
• Setting: New row (service completion) event triggers survey email dispatch.
3.15. ActiveCampaign
• Feature: Automations
• Setting: Automation that sends a survey to segment "Recently Completed Jobs."
3.16. Freshdesk
• Feature: Automated Email Notifications
• Setting: Support ticket resolved — trigger survey link notification.
3.17. Airtable
• Feature: Automations
• Setting: When record status is "Done," send customer communication with survey link.
3.18. Pipedrive
• Feature: Workflow Automation
• Setting: Deal moved to “Completed” stage triggers automated survey email.
3.19. WhatsApp Business API
• Feature: Message Templates
• Setting: Automated personalized post-service message with embedded survey link via approved template.
3.20. OneSignal
• Feature: Push Notification API
• Setting: Deliver survey prompt via mobile push to serviced user’s device.
3.21. Outlook 365
• Feature: Power Automate/Flow Integration
• Setting: Calendar event “Job Complete” triggers survey email with custom template.
Benefits
4.2. Improved customer satisfaction tracking, enabling data-driven service improvements.
4.3. Scalable process for increased service volumes—reliable outreach every time.
4.4. Multi-channel approach lifts response rates and reaches varied customer preferences.
4.5. Freed operational resources—staff focus on high-value interactions, not repetitive tasks.