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Regular status updates to customers for ongoing requests

Purpose

 1.1. To automate regular status updates for ongoing field equipment requests, reducing manual efforts, ensuring real-time communication, and boosting customer retention.
 1.2. Automating notifications for key stages—order confirmation, dispatch, delivery, and resolving inquiries—to proactively keep oil & gas customers informed.
 1.3. Enables automated, audit-trailed interactions and increases satisfaction by automatedly meeting communication SLAs.
 1.4. Minimizes errors, automates repetitive status update workflows, and decreases operational costs through automation.

Trigger Conditions

 2.1. Automated status update triggered by change in order status (e.g., confirmed, shipped, delayed, completed) in ERP or CRM system.
 2.2. Automated time-based schedules (e.g., daily, weekly updates) for ongoing requests.
 2.3. Customer request for status via email, SMS, or portal—triggers automated response.
 2.4. Automated exception handling alerts (e.g., delays, backlog) from operations system.
 2.5. Automatedly detected status from integrated field tracking (IoT sensors, GPS devices).

Platform Variants

 3.1. Twilio SMS
  • Feature/Setting: Automated SMS status updates configured via Programmable Messaging API; to: customer phone, body: templated status message.
 3.2. SendGrid
  • Feature/Setting: Automated transactional emails using the Mail Send API; dynamic fields for order status and next steps.
 3.3. Slack
  • Feature/Setting: Automated channel messages using Incoming Webhooks; configuration: webhook URL, message template with order details.
 3.4. Microsoft Teams
  • Feature/Setting: Automated adaptive cards using Microsoft Teams API; order information populated from ERP trigger event.
 3.5. WhatsApp Business
  • Feature/Setting: Automated template messages via WhatsApp Business API; to: customer WhatsApp number, message type: order update.
 3.6. HubSpot
  • Feature/Setting: Automated workflow triggered on ticket status change; action: send status update email using CRM tokens.
 3.7. Salesforce
  • Feature/Setting: Automated Process Builder/Flow; configure: trigger on Opportunity/Case update, action: send email/SMS task.
 3.8. Mailgun
  • Feature/Setting: Automate status notification using the messages API; recipients: extracted from CRM, content: order status mail.
 3.9. Zendesk
  • Feature/Setting: Automation triggers on ticket change; action: update requester with customized message.
 3.10. Freshdesk
  • Feature/Setting: Automator rules on ticket status; send automated email, SMS, or portal notification.
 3.11. Shopify
  • Feature/Setting: Automated notifications via Order API; send status updates whenever fulfillment changes.
 3.12. Pipedrive
  • Feature/Setting: Workflow Automator; when deal stage is updated, automated email/SMS to contact.
 3.13. Zoho CRM
  • Feature/Setting: Automate emails/SMS via Workflow rules configured on field update (order or request).
 3.14. Google Chat
  • Feature/Setting: Automated Room/DM notifications through Chat API and webhook; message merges order data.
 3.15. ActiveCampaign
  • Feature/Setting: Automated campaign triggered by custom field change (order status); send series of automated communications.
 3.16. Intercom
  • Feature/Setting: Automated outbound messages; triggers: event-based (order update) using Intercom API.
 3.17. Telegram
  • Feature/Setting: Automated bot message using Bot API; configuration: chat ID, automated message content on trigger.
 3.18. Viber Business
  • Feature/Setting: Automated notification via Viber API; use request status to trigger templated update.
 3.19. SAP
  • Feature/Setting: Notification automation via Workflow Service or outbound email integration; connects status events with customer messaging.
 3.20. Oracle ERP
  • Feature/Setting: Automated status notifications using Oracle REST APIs; triggers: workflow status events to customer contact records.

Benefits

 4.1. Automates communication, reducing manual workloads for support and operations.
 4.2. Improves customer satisfaction by automatedly providing proactive, timely status updates.
 4.3. Achieves higher transparency with automated messaging throughout the order lifecycle.
 4.4. Enables scalable support—automation supports many simultaneous customer requests.
 4.5. Minimizes risk of missed or inconsistent updates, with automation enforcing business rules.
 4.6. Centralizes communication logs through automated records, enhancing traceability and compliance.

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