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Satisfaction survey after ticket closure

Purpose

1.1. Collect customer feedback immediately after a support ticket is closed, allowing for rapid issue follow-up and quality improvement.
1.2. Automate the outreach to ensure every ticket receives a response opportunity, supporting systematic service assessment.
1.3. Centralize survey data for later analysis to identify trends, performance bottlenecks, or satisfaction gaps.
1.4. Reinforce a professional, customer-centric brand image by consistently requesting input on every case.

Trigger Conditions

2.1. Support ticket moved to "Closed" or "Resolved" in ticketing software.
2.2. Optional: Only trigger for specific ticket types/priority levels (e.g., not for spam or duplicates).
2.3. Optional: Trigger only during working hours or after agent review.

Platform Variants

3.1. Twilio SMS
• Function: Programmable Messaging API
• Setting: Auto-send survey SMS upon webhook trigger; use ticket info for personalization.
3.2. SendGrid
• Function: Mail Send API
• Setting: Dispatch survey email template with embedded response link; map to ticket ID.
3.3. Typeform
• Function: Survey Form API
• Setting: Pre-create satisfaction survey; auto-generate personalized links per closure event.
3.4. Google Forms
• Function: Form Prefill/Responses API
• Setting: Automate survey invites using Google Workspace; autofill ticket number.
3.5. Slack
• Function: Incoming Webhooks
• Setting: Notify internal channel with closure and feedback status; request team follow-up if negative.
3.6. SurveyMonkey
• Function: Survey Invitation API
• Setting: Schedule/send invitations; collect results under unique ticket IDs.
3.7. Zendesk
• Function: Triggers & Automations
• Setting: Native satisfaction survey; configure workflow for auto-invite on status change.
3.8. Freshdesk
• Function: Automations
• Setting: Set up rule "On Ticket Closed," email survey to requestor.
3.9. HubSpot Service Hub
• Function: Feedback Surveys
• Setting: Link CSAT survey to closed tickets pipeline; track responses in CRM.
3.10. Zoho Desk
• Function: Workflow Automation
• Setting: Configure "Ticket Closed" trigger to send survey invite via specified channel.
3.11. Mailchimp
• Function: Automated Email API
• Setting: Create campaign triggered by webhook; use merge tags for ticket/customer data.
3.12. Microsoft Teams
• Function: Adaptive Cards/Power Automate
• Setting: Auto-post feedback form in chat to assigned agent’s feed after closure.
3.13. Salesforce Service Cloud
• Function: Workflow Rules
• Setting: Send email/survey via outbound message after ticket resolution.
3.14. Intercom
• Function: Post-Conversation Surveys
• Setting: Enable auto-send satisfaction survey after chat/ticket closed.
3.15. WhatsApp Business API
• Function: Message Template API
• Setting: Send post-resolution message with survey link.
3.16. Aircall
• Function: Webhooks
• Setting: Trigger outbound survey call (IVR or SMS) post call/ticket closed.
3.17. Jotform
• Function: Prefilled Surveys
• Setting: Dynamic prefill via API; include ticket/customer info in invite.
3.18. Outlook/Office 365
• Function: Power Automate Integration
• Setting: Automated survey email when support folder logs "Closed."
3.19. ActiveCampaign
• Function: Automation Builder
• Setting: Workflow “Ticket Closed” sends email survey using contact/ticket fields.
3.20. Asana
• Function: Webhooks + Custom Fields
• Setting: Create post-closure task (survey follow-up) assigned to responsible party.
3.21. Monday.com
• Function: Automations + Integration
• Setting: Auto-generate feedback form/task upon support item marked as "Done."
3.22. Pipedrive
• Function: Workflow Automation
• Setting: Trigger survey campaign with external service on ticket/lead close.
3.23. Google Chat
• Function: Bots/Webhooks
• Setting: Notify support or customer with Google Chat post-survey link.

Benefits

4.1. Rapid, consistent customer feedback leads to actionable insight.
4.2. Eliminates manual intervention, freeing support resources.
4.3. High response rates due to immediate, contextual outreach.
4.4. Enables real-time monitoring and reporting of customer satisfaction.
4.5. Supports targeted improvement actions through integrated analytics.
4.6. Enhances professionalism and boosts brand reputation with timely communication.

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