Purpose
1.2. Enable proactive identification of emerging issues, satisfaction trends, or advocacy levels among association members.
1.3. Improve decision-making for leadership, tailoring communications and programs to member sentiment.
1.4. Reduce manual workload in sentiment data collection, analysis, and reporting.
1.5. Facilitate compliance by documenting sentiment shifts in relation to association initiatives and regulatory announcements.
Trigger Conditions
2.2. Social media mention involving association or tagged accounts.
2.3. Support ticket creation or update involving certain keywords.
2.4. Scheduled daily batch processing of recent interactions/logs.
2.5. API webhook reception with member comment or rating payload.
Platform Variants
• Feature/Setting: Microsoft Graph API – “/messages” endpoint to retrieve incoming feedback emails for sentiment analysis.
3.2. Google Workspace (Gmail)
• Feature/Setting: Gmail API – “users.messages.list” to fetch sentiment-relevant emails based on labels/filters.
3.3. Slack
• Feature/Setting: Real Time Messaging API – monitor and extract message payloads from key channels for processing.
3.4. Microsoft Teams
• Feature/Setting: Microsoft Graph API – “/chats” or “/teams/{team-id}/channels/{channel-id}/messages” to ingest discussions.
3.5. Salesforce
• Feature/Setting: REST API – “/services/data/vXX.0/sobjects/Case” for support tickets, “/services/data/vXX.0/query?q=...” for survey custom objects.
3.6. SurveyMonkey
• Feature/Setting: Webhooks for survey completion, REST API – “/v3/surveys/{id}/responses/bulk”.
3.7. Typeform
• Feature/Setting: Webhook to send completed forms, Responses API “/forms/{form_id}/responses”.
3.8. Google Forms
• Feature/Setting: Google Sheets API – detect new entries in integrated response sheet.
3.9. Twitter/X
• Feature/Setting: Twitter API v2 - Filtered stream endpoint for targeted keywords and mentions.
3.10. Facebook
• Feature/Setting: Graph API – “/page-id/feed” or “/page-id/comments” for page activity collection.
3.11. LinkedIn
• Feature/Setting: LinkedIn API – “ugcPosts” or “organizationalEntityShareStatistics” for community post extraction.
3.12. Zendesk
• Feature/Setting: Zendesk API – “/api/v2/tickets” and “/api/v2/comments” for support feedback harvest.
3.13. HubSpot
• Feature/Setting: Conversations API – “/conversations/v3/conversations” for member support transcript retrieval.
3.14. Intercom
• Feature/Setting: REST API – “/conversations” endpoint for fetching messages and comments.
3.15. Mailchimp
• Feature/Setting: Event Webhooks – notification on campaign replies or form fills.
3.16. Airtable
• Feature/Setting: API – “/v0/{baseId}/{tableName}” for new sentiment record entries.
3.17. Notion
• Feature/Setting: Notion API – “/v1/databases/{database_id}/query” for feedback or meeting log blocks.
3.18. Freshdesk
• Feature/Setting: Ticket API – “/api/v2/tickets” and “/api/v2/surveys” for sentiment data.
3.19. Google Sheets
• Feature/Setting: Sheets API – watch sheet row insertions or updates involving feedback data.
3.20. Trello
• Feature/Setting: REST API – “/1/cards/{id}/actions” or comment streams on sentiment boards.
3.21. Zapier
• Feature/Setting: Catch Hook or multi-step Zap for connection of low-code feedback sources.
3.22. Zoho CRM
• Feature/Setting: API – “/crm/v2/Contacts” and “/crm/v2/Notes” for comments or survey follow-up logs.
Benefits
4.2. Granular reports showcasing key member concerns and positive trends.
4.3. Reduction of staff workload analyzing scattered data sources.
4.4. Enrichment of board-level dashboards with sentiment-derived insights.
4.5. More transparent member communications reflecting real needs and challenges.
4.6. Improved member engagement through personalized outreach based on detected mood or feedback.