Data and ReportingPurpose
1. Automate the collection, tracking, and visualizing of audience engagement metrics (event attendance, online interactions, donor participation) across digital and physical touchpoints for strategic insights and grant reporting.
2. Automate extraction of real-time data from websites, ticketing systems, social media, CRM, and email platforms to generate automated dashboards and scheduled reports.
3. Serve automated data-driven recommendations for programming, outreach, and donor engagement within arts & culture non-profit entities.
Trigger Conditions
1. New event attendance record logged (online/offline events).
2. New online engagement detected (web forms, mail list sign-ups, social post interactions).
3. New donation or membership subscription.
4. Scheduled time-based intervals for regular data fetching and reporting automation (e.g., daily, weekly).
5. External API webhook calls initiated from ticketing, CRM, or marketing systems.
Platform Variants
1. Google Analytics
- Feature/Setting: Automated Events API; set to send online engagement metrics (pageviews, conversions) for real-time dashboard updates.
2. Salesforce
- Feature/Setting: Reports API; schedule automated exports of constituent interactions and donor activity for visualization.
3. Mailchimp
- Feature/Setting: Campaigns API; automate retrieval of open and click rates, syncing data for engagement analytics dashboards.
4. Eventbrite
- Feature/Setting: Event API; configure to push attendee data and automated event insights to reporting automator.
5. Facebook Graph API
- Feature/Setting: Automated Insights endpoint; pull real-time post engagement, shares, likes, and audience demographics for visualization.
6. Instagram Insights API
- Feature/Setting: Automated analytics data fetch for stories, posts, and follower growth to engagement reports.
7. Twitter API v2
- Feature/Setting: Metrics endpoints; automate collection of tweet engagements, impressions, and profile activity.
8. SurveyMonkey
- Feature/Setting: Automated survey response pushes; new data auto-injected to analytics systems.
9. HubSpot
- Feature/Setting: Automated workflow with Engagements API for tracking contact activities, automating audience segmentation.
10. Airtable
- Feature/Setting: Automated bases integration; syncs and processes audience data for visualization automators.
11. Power BI
- Feature/Setting: API data connectors; automated data import and dashboard refresh for engagement analytics.
12. Tableau
- Feature/Setting: Web Data Connector; automate importing engagement and donor data for interactive reporting.
13. Slack
- Feature/Setting: Incoming webhooks; automates real-time engagement alerts to teams when metrics hit thresholds.
14. Google Sheets
- Feature/Setting: Automated Apps Script triggers; synchronize engagement data updates and report generation.
15. Zendesk
- Feature/Setting: Automated trigger-based ticket creation for donor/member queries tracked as engagement.
16. Zoom
- Feature/Setting: Meeting Reports API; automate participation stats injection into engagement databases.
17. YouTube Data API
- Feature/Setting: Automated analytics pull of view counts, likes, comments for automatedly enriching engagement records.
18. Microsoft Dynamics 365
- Feature/Setting: Automated workflows integrating with engagement entities, exported periodically for reporting.
19. Google Data Studio
- Feature/Setting: Automated data connector refresh scheduling; automate dashboard updates with latest engagement insights.
20. Trello
- Feature/Setting: Power-Up automations; visualize engagement metric tasks and assign automated follow-ups.
Benefits
1. Automates multi-source engagement data aggregation for holistic insights.
2. Reduces manual tracking errors by automating data reconciliation.
3. Enables automatedly updated, decision-ready dashboards for leadership and donors.
4. Automates regular reporting to boards, donors, and funding agencies.
5. Ensures rapid data-driven responses via automation to emerging audience engagement trends.