Purpose
1. Automate sending of event reminder emails to registrants of Army museum educational programs, special tours, or community engagement activities.
2. Ensure high attendance and engagement by automating personalized reminders with event details, museum policies, and follow-up links.
3. Minimize staff effort and error associated with manual outreach; leverage automation to accelerate communications for both in-person and virtual activities.
4. Integrate automated feedback request emails post-event, maximizing engagement and educational impact.
Trigger Conditions
1. Automated trigger upon new registration submission in museum event platform.
2. Automated trigger X days/hours pre-event based on event database timestamp.
3. Manual override option to trigger event reminders via admin dashboard.
4. Triggered if registration details are edited or new guests are added.
5. Failed delivery triggers automated retry or alternative email dispatch.
Platform Variants
1. Gmail API
• Feature/Setting: Automate email drafts or sends using "users.messages.send" endpoint; configure OAuth 2.0 access for museum email domain.
2. Outlook 365
• Feature/Setting: Automate sending customized event reminders with "SendMail" API; schedule automation via Microsoft Graph.
3. SendGrid
• Feature/Setting: Automate transactional reminders via "Mail Send API"; use dynamic templates and scheduling.
4. Mailchimp
• Feature/Setting: Automate reminder campaigns using "Automated Emails" in Journeys; segment by registration date.
5. HubSpot
• Feature/Setting: Automate emails through "Workflows" and "Marketing Email API"; set up triggers on new event signups.
6. Salesforce Marketing Cloud
• Feature/Setting: Automator for “Triggered Sends” using Automation Studio with event-based triggers.
7. ActiveCampaign
• Feature/Setting: Automate via "Automations”; use if/then logic based on event signup tags.
8. Zoho CRM
• Feature/Setting: Automate reminders using "Workflow Rules" for event registration modules.
9. Constant Contact
• Feature/Setting: Automate scheduled emails with "Email Automation"; integration with event registration list.
10. Eventbrite
• Feature/Setting: Automate event reminder emails via “Attendee Messaging” API; set scheduled automations.
11. Cvent
• Feature/Setting: Automate reminders using "Email Designer" and "Scheduled Sends" for each event.
12. Google Calendar API
• Feature/Setting: Automate invites/reminder emails with "Events: insert" and "sendNotifications" parameters.
13. Slack
• Feature/Setting: Automate DM notifications using "chat.postMessage" for staff reminders pre-event.
14. Twilio SendGrid
• Feature/Setting: Automate bulk reminders and delivery analytics with "Mail Send"; utilize webhook for event triggers.
15. Mandrill (Mailchimp Transactional)
• Feature/Setting: Automate one-to-one reminders via "messages.send"; use merge tags for personalization.
16. Intercom
• Feature/Setting: Automate in-app or email reminders to registered event users via “Outbound Messages.”
17. Pipedrive
• Feature/Setting: Automate follow-up reminders via "Activities API" linked to new attendee deals.
18. Klaviyo
• Feature/Setting: Automate event flows with "Flows" feature; trigger based on custom event properties.
19. Mailjet
• Feature/Setting: Automate transactional reminders with "Send API"; use event schedules as trigger.
20. Zoho Campaigns
• Feature/Setting: Automate email reminders using "Autoresponders" linked to registration events.
21. Microsoft Power Automate
• Feature/Setting: Automate cross-platform reminders using flows between event software and Outlook or Teams.
22. Zapier
• Feature/Setting: Automates triggers and multi-step automation between event platform and email delivery.
Benefits
1. Automated reminders maximize event attendance, minimize no-shows, and automate last-minute updates.
2. Automation streamlines staff workload, allowing focus on curatorial and outreach duties.
3. Automated personalization builds attendee trust and increases engagement with automated outreach.
4. Automation centralizes delivery analytics and automates follow-up, enhancing continuous improvement.
5. Automating reminders ensures military history outreach programs are accessible, timely, and professionalized.
Educational Outreach & Community Engagement