Purpose
1.2. Streamline notification of updates, cancellations, or changes in programs directly to custodians’ preferred channels.
1.3. Centralize message logs for compliance and record-keeping.
1.4. Enable personalized outreach while reducing manual workload for staff.
Trigger Conditions
2.2. Update in event schedule or logistics.
2.3. Event cancellation or rescheduling.
2.4. Student check-in or absence at the event.
2.5. New program announcement.
2.6. Feedback or survey requests post-event.
2.7. Emergency or urgent alert relating to the event or museum location.
2.8. Achievement notification (e.g., certificate earned).
Platform Variants
• Feature/Setting: SMS API – send automated texts; configure webhook for event trigger; sample config: REST API endpoint with eventID, parentPhone, messageBody.
3.2. SendGrid
• Feature/Setting: Transactional Email – set up dynamic templates for notifications; configure Events API with parent email, event type.
3.3. Mailgun
• Feature/Setting: Email API – automate batch emails; configure POST to ‘/messages’ with relevant message data.
3.4. Slack
• Feature/Setting: Incoming Webhooks – send message to dedicated parent communication channel, configure Webhook URL per event.
3.5. Microsoft Teams
• Feature/Setting: Channel Notifications API – configure to post alerts to team channels for parent liaisons.
3.6. WhatsApp Business API
• Feature/Setting: Message API – set up message templates for reminders; configure POST with recipient number and templateID.
3.7. Facebook Messenger
• Feature/Setting: Send API – automate sending event messages to subscribed guardians.
3.8. Google Workspace Gmail
• Feature/Setting: Google Apps Script trigger – auto-send emails upon adding new row to Google Sheet (event registration).
3.9. Salesforce Marketing Cloud
• Feature/Setting: Journey Builder – configure entry event as registration, action as email/SMS/Push.
3.10. HubSpot
• Feature/Setting: Workflow Automation – trigger parent communication template on deal/contact update.
3.11. Zoho CRM
• Feature/Setting: Workflow Rule – auto-send SMS/email to primary contact on custom field change.
3.12. Freshdesk
• Feature/Setting: Automations – send ticket email/SMS for parent inquiries or notifications.
3.13. Zendesk
• Feature/Setting: Triggers – notify parents via email when event ticket is created/updated.
3.14. Intercom
• Feature/Setting: Automated Messaging – send reminders or updates through bots for parents.
3.15. Outlook 365
• Feature/Setting: Outlook Flow – use Power Automate flow to send automated communications based on event calendar changes.
3.16. Pipedrive
• Feature/Setting: Workflow Automation – auto-action to email or SMS parent on activity update.
3.17. ActiveCampaign
• Feature/Setting: Automation Builder – trigger multi-channel communication by event date/times.
3.18. Constant Contact
• Feature/Setting: Email Automation – schedule and send event reminders to parent lists.
3.19. Viber API
• Feature/Setting: Viber Messaging API – auto-send event or emergency messages to opted-in guardians.
3.20. Telegram Bot API
• Feature/Setting: SendMessage Endpoint – configure bot to send structured communication upon triggers.
3.21. Discord Webhooks
• Feature/Setting: Webhooks – post event updates to parent role-specific channel.
3.22. Customer.io
• Feature/Setting: Event-triggered Campaigns – define parent email/SMS journey per event lifecycle change.
3.23. ClickSend
• Feature/Setting: SMS/Email API – configure API to send scheduled/batch communication to parental contacts.
3.24. MessageBird
• Feature/Setting: Flow Builder – automate WhatsApp/SMS/Voice notifications for parental alerts.
Benefits
4.2. Ensures timely, consistent, and multi-channel delivery of key messages.
4.3. Improves attendance, engagement, and responsiveness for educational programs.
4.4. Enhances parent satisfaction and trust in aviation history museum programming.
4.5. Centralizes messaging log, supporting audit and compliance with education standards.