Purpose
1.2. Reduce manual labor and error by implementing automated workflows for recurring, one-off, and dynamically added events, enabling more precise attendee communication and higher event participation rates.
1.3. Integrate with event management calendars and museum databases for up-to-date registration and last-minute changes, ensuring each registrant receives correct, actionable details.
1.4. Track email delivery status, open rates, and attendee responsiveness for further educational outreach optimization.
Trigger Conditions
2.2. New user registration or RSVP to an event.
2.3. Approaching event date/time (e.g., T-7 days, T-1 day, T-1 hour).
2.4. Specific workflow-based milestones, such as content updates, venue changes, or speaker announcements.
Platform Variants
3.1. Gmail API
• Feature/Setting: “Users.messages.send”. Configure OAuth2, compose event details, and set trigger conditions for workflow execution.
3.2. Outlook Graph API
• Feature/Setting: “/me/sendMail”. Set authentication, mail subject/body, and recipient list for scheduled batch sending.
3.3. SendGrid
• Feature/Setting: “Mail Send API”. Authenticate, define dynamic template IDs, schedule for future send.
3.4. Mailgun
• Feature/Setting: “Messages API”. Set domain, batch recipient variables, and sending time per event.
3.5. Amazon SES
• Feature/Setting: “SendEmail” action. Set AWS credentials, configure event templates, programmatically determine send schedules.
3.6. SMTP (Any Standard Provider)
• Feature/Setting: SMTP relay. Configure host, authentication, port, and TLS, schedule sends with workflow triggers.
3.7. Microsoft Power Automate
• Feature/Setting: “Send an email (V2)” in event-driven or recurrence flow, map event metadata to email content.
3.8. Salesforce Email Services
• Feature/Setting: “SingleEmailMessage” object via Apex or Flow. Triggered on registration or calendar update.
3.9. Zoho Mail API
• Feature/Setting: “messages/send”. Automate reminders using custom templates and field merges.
3.10. HubSpot Workflow
• Feature/Setting: Automated emails via “Marketing Email” action, based on event and contact properties.
3.11. ActiveCampaign Automation
• Feature/Setting: “Send email” within event-date based automation workflow.
3.12. Pabbly Connect
• Feature/Setting: “Send Email” action, triggered by form submissions or event records.
3.13. Zapier
• Feature/Setting: “Send Email” action, automated from Google Calendar or CRM updates.
3.14. Brevo (Sendinblue)
• Feature/Setting: Transactional Email API with dynamic templates and scheduled send time.
3.15. Mandrill (Mailchimp)
• Feature/Setting: “messages/send”. JSON payload for event parameters, batch-messaging for grouped reminders.
3.16. Moonsend
• Feature/Setting: Automation with “Send Email Campaign” when event is due.
3.17. Postmark
• Feature/Setting: “Email API Send”. Configure template variables for event specifics, set send schedule.
3.18. Infusionsoft (Keap)
• Feature/Setting: “Send Email” campaign step, triggered by event tag or custom field date.
3.19. Klaviyo
• Feature/Setting: Scheduled flows with “Email” block, triggered by event metadata.
3.20. Intercom
• Feature/Setting: Automated “Email message” when contact registers for an event.
3.21. Smartsheet Automation
• Feature/Setting: “Send alert” action on date column calculations marking event reminders.
3.22. Asana + Email Integration
• Feature/Setting: Auto-email via rules when tasks (representing events) reach specific dates.
3.23. Airtable Automations
• Feature/Setting: “Send email” block when entry matches event-related condition.
3.24. Notion Automation (via API or service integration)
• Feature/Setting: On event database update, trigger reminder email via selected mail API.
Benefits
4.2. Minimizes staff intervention, eliminating repetitive and error-prone communication tasks.
4.3. Delivers scalable, audit-ready communication logs for compliance and improvement efforts.
4.4. Enables rapid response to program changes, dynamically updating all attendees.
4.5. Enhances visitor experience and engagement with consistent, timely messaging.