Event & Continuing Education AutomationPurpose
1.2. Centralizes event notifications, automates recurring schedules, personalizes content, sends multichannel reminders, and tracks broadcast metrics for compliance and improvement.
1.3. Reduces manual intervention by automatedly dispatching timely announcements to architect members, partners, and staff through email, SMS, voice, messaging apps, and push notifications.
Trigger Conditions
2.2. Manual override or approval by administrator for broadcast confirmation.
2.3. Triggered by new event creation, update, or deadline in association’s system.
2.4. Automated reminders at intervals before, on, and after the event date.
2.5. Repeat automation for recurring events or annual continuing education.
Platform Variants
3.1. Twilio SMS
• Feature/Setting: “Messaging API”
• Automating outbound SMS; configure sender number, webhook, and SMS template.
3.2. SendGrid
• Feature/Setting: “Mail Send API”
• Automate event emails; configure API key, sender identity, and email dynamic templates.
3.3. Outlook 365
• Feature/Setting: “Calendar API + Mail Send”
• Automates email broadcasts and calendar invitations; configure app registration and service principal.
3.4. Google Calendar
• Feature/Setting: “Events API”
• Automatedly trigger on event additions/changes; configure watch channel and OAuth2.
3.5. Mailchimp
• Feature/Setting: “Campaigns API”
• Automatedly create/send campaign on new events; map audience segment and configure automation triggers.
3.6. Slack
• Feature/Setting: “Incoming Webhook”
• Automate channel announcements; generate webhook and post event message block.
3.7. Microsoft Teams
• Feature/Setting: “Graph API Channel Message”
• Automator posts event details; configure app permissions and message formatting.
3.8. WhatsApp Business API
• Feature/Setting: “Messages Endpoint”
• Automates sending templated event notices; configure templates and recipient group.
3.9. Zapier
• Feature/Setting: “Schedule” + outbound “Email/SMS/Slack” actions
• Automator for cross-platform event notification flows; map triggers and receivers.
3.10. Salesforce
• Feature/Setting: “Process Builder + Email Alerts”
• Automated creation of broadcast workflow on event object changes.
3.11. HubSpot
• Feature/Setting: “Workflows”
• Automates scheduled emails for event marketing; configure enrollment triggers.
3.12. ActiveCampaign
• Feature/Setting: “Automations”
• Automated email/SMS sequences scheduled around event timelines.
3.13. Telegram Bot API
• Feature/Setting: “sendMessage”
• Automating group and channel event notifications; configure bot token and chat IDs.
3.14. Discord
• Feature/Setting: “Webhook”
• Automator posts event alerts; configure webhook URL and message body.
3.15. Pushover
• Feature/Setting: “Message API”
• Automated push notifications to mobile; configure API token and user keys.
3.16. OneSignal
• Feature/Setting: “Notifications REST API”
• Automated event push to all subscribed members’ devices.
3.17. Constant Contact
• Feature/Setting: “Email Campaigns API”
• Automator schedules and issues new campaign on event entry.
3.18. Viber
• Feature/Setting: “Public Account API”
• Automating mass broadcasts to subscribers; configure message type and account credentials.
3.19. Zoom
• Feature/Setting: “Webinar API”
• Automate sending webinar invites/updates to attendee list, configure JWT/OAuth.
3.20. Webex
• Feature/Setting: “Meetings API + Messaging API”
• Automator sends meeting/event info to teams/groups; configure integration token.
Benefits
4.2. Ensures no manual oversight; automated event reminders raise member engagement.
4.3. Automating cross-channel distribution maximizes coverage and attendance.
4.4. Automated scheduling and confirmation reduce errors and compliance risks.
4.5. Automation enables performance tracking, making broadcasts optimizable and repeatable.