Event Execution & Post-Event ProcessesPurpose
1.2. Deliver automated post-event insights reporting covering ticket sales, audience engagement, social impact, revenue distribution, and talent benchmarks.
1.3. Enable data-driven decision-making, automatedly providing stakeholders with actionable metrics for future event optimization and ROI tracking.
Trigger Conditions
2.2. Upon receipt of post-event data from vendors, streaming, or audience feedback systems.
2.3. Scheduled triggers (e.g., post-event, daily, weekly, or custom frequency) for automated analytics compilation.
Platform Variants
• Feature: Analytics Reporting API v4
• Automate fetching audience and engagement metrics; configure API query for event label and time range.
3.2. Salesforce
• Feature: Reports REST API
• Automates CRM data extraction and performance aggregation per event record.
3.3. Power BI
• Feature: Dataflows API
• Automate ingesting, transforming, and visualizing ticket and audience data into dashboards.
3.4. Tableau
• Feature: REST API, Webhooks
• Automating report generation and scheduling post-event performance dashboards.
3.5. Microsoft Excel Online
• Feature: Excel REST API
• Automate writing compiled event data into Live Excel sheets; trigger on event finish.
3.6. HubSpot
• Feature: Analytics API
• Automate synchronization of web traffic and conversion data related to event promotions.
3.7. Eventbrite
• Feature: Event Reports Endpoint
• Automates pulling ticket sales, check-ins, and financial detail after event closure.
3.8. Ticketmaster
• Feature: Discovery API
• Automatically extract ticket sales and attendee analytics per event ID.
3.9. Facebook
• Feature: Graph API – Insights
• Automate gathering post-performance reach, engagement, and sentiment data.
3.10. Instagram
• Feature: Insights API
• Automates extraction of post-event impressions, reactions, and audience demographics.
3.11. Twitter/X
• Feature: Analytics API
• Automate fetching event-related engagement data, hashtag performance, and reach analytics.
3.12. LinkedIn
• Feature: Analytics API
• Automates post-event content and talent profile performance tracking.
3.13. Mailchimp
• Feature: Campaign Reports API
• Automatic pulling of campaign open/click rates and automated reporting post-event mailouts.
3.14. Google Data Studio
• Feature: Community Connector
• Automate custom connectors for streaming analytics dashboards from multi-platform data.
3.15. Zoho Analytics
• Feature: Import API
• Automating periodic imports of event performance from integrated data sources.
3.16. Klipfolio
• Feature: REST/SQL Connector
• Automate pulling and visualizing live event KPIs from cloud databases.
3.17. Slack
• Feature: Incoming Webhooks
• Automatedly push key insights/alerts to talent teams in real-time after each event.
3.18. Monday.com
• Feature: Boards API
• Automatically log performance summaries and automate insight tasks to the event management board.
3.19. AWS QuickSight
• Feature: Data Set API
• Automated data pipeline for post-event analytics into insight-rich dashboards.
3.20. Smartsheet
• Feature: Reports API
• Automate updating project sheets with event deliverables, analytics, and post-action items.
3.21. Google Sheets
• Feature: Sheets API
• Automate populating sheet rows with live post-event performance and sharing report links to stakeholders.
Benefits
4.2. Automatedly ensures consistently accurate, real-time insights for fast post-event action.
4.3. Centralizes multi-platform analytics, automating cross-channel performance visibility.
4.4. Enables automated custom notifications, dashboards, and reporting—enhancing value to talent and clients.
4.5. Supports scalability by automating analytics as event volumes grow, with no drop in insights quality.
4.6. Drives continuous improvement in talent management through automated feedback loops and event benchmarking.