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Automated event follow-up communication with attendees

Purpose

 1.1. Automate sending follow-up communication to all attendees after a cathedral event to express gratitude, provide post-event resources, collect feedback, deliver announcements, and maintain ongoing engagement.
 1.2. Automates the delivery of tailored messages, reminders, or next steps, ensuring consistency, timely outreach, and reduction of manual efforts for cathedral event managers.
 1.3. Facilitates automated collection of satisfaction data, prayer requests, or donations, and automates segmentation based on attendee response and engagement level.

Trigger Conditions

 2.1. Automation initiates when a scheduled cathedral event status is “completed” in the event management system.
 2.2. Triggered when an attendee check-in is recorded, auto-detecting event conclusion via registration tool integration.
 2.3. Automates follow-up for segmented lists, e.g., attendees, volunteers, VIP guests, or first-time visitors.

Platform Variants


 3.1. Twilio SMS
  • Feature/Setting: Automate sending personalized SMS post-event via Twilio Messaging API; configure endpoint: `/Messages` with dynamic recipient and message body.

 3.2. SendGrid
  • Feature/Setting: Automates bulk follow-up email using SendGrid v3 Mail Send API; configure “dynamic_template_data” and recipient array.

 3.3. Mailchimp
  • Feature/Setting: Automate triggered campaigns using Mailchimp Automations; configure event-completion trigger and merge tags for personalized messaging.

 3.4. Google Calendar
  • Feature/Setting: Automates follow-up task creation linked to attendees post-event using Calendar API event completion as automation trigger.

 3.5. Outlook 365
  • Feature/Setting: Automates sending follow-up email sequences via “Send Email” in Microsoft Graph API, connected to event end.

 3.6. Salesforce
  • Feature/Setting: Automate follow-up cases or automated tasks via Process Builder or Salesforce Flow when event custom object is marked “complete.”

 3.7. Airtable
  • Feature/Setting: Automate record update in attendee base upon event completion; trigger follow-up automations using Airtable’s automation “run a script.”

 3.8. Slack
  • Feature/Setting: Automate posting post-event summary and next steps to volunteer or staff channel using Slack Incoming Webhooks.

 3.9. Facebook Messenger
  • Feature/Setting: Automate sending Messenger broadcast via Facebook Graph API to attendees who RSVP’ed via Facebook events.

 3.10. WhatsApp Business API
  • Feature/Setting: Automates post-event WhatsApp message delivery using `/messages` endpoint and attendee contact data.

 3.11. HubSpot
  • Feature/Setting: Automate event-based workflow using HubSpot Workflows; send personalized emails or tasks based on attendee list.

 3.12. Zoho CRM
  • Feature/Setting: Automates creation of follow-up task or campaign for post-event communication using Zoho Flow and CRM Event module.

 3.13. Microsoft Teams
  • Feature/Setting: Automate sending recap and action items to a Teams channel via Teams webhook after event records indicate completion.

 3.14. Eventbrite
  • Feature/Setting: Automate sending attendee follow-up email via Eventbrite’s Automated Email feature, using “Event Ended” trigger.

 3.15. Typeform
  • Feature/Setting: Automate sending post-event feedback form via Typeform Webhook and personalized email invites.

 3.16. Pipedrive
  • Feature/Setting: Automate activity creation for follow-up in the attendee’s deal record, post-event completion using Pipedrive API.

 3.17. ActiveCampaign
  • Feature/Setting: Automate post-event email or SMS using “Event Completed” automation; configure segmentation based on tags.

 3.18. SurveyMonkey
  • Feature/Setting: Automate sending feedback surveys to attendee list with SurveyMonkey API’s create_collector/send method.

 3.19. Intercom
  • Feature/Setting: Automate follow-up in-app messages or email to event attendees using Intercom Conversations API.

 3.20. Klaviyo
  • Feature/Setting: Automate campaign or flow triggered by event status via Klaviyo API using custom property “event_status=completed.”

Benefits

 4.1. Automates outreach, saving cathedral event managers significant follow-up time.
 4.2. Ensures timeliness, as automation triggers instant communication after events.
 4.3. Enables targeted messaging, automating segmentation based on attendee type or engagement.
 4.4. Increases attendee engagement and satisfaction through automated reminders, resource links, or feedback forms.
 4.5. Automates data collection, integrating with feedback or donation platforms for smooth attendee input capture.
 4.6. Reduces manual errors, standardizes messages, and ensures comprehensive post-event coverage.
 4.7. Supports scalability, automating communication for events of any size with minimal incremental effort.
 4.8. Automates analytics, as communication engagement and survey results feed directly into platforms for reporting and improved decision-making.

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