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Automated creation of event promotional materials

Purpose

1.1. Automate the end-to-end generation of event promotional materials for Calvary Chapel church events, including flyers, social media posts, email graphics, and bulletin inserts.
1.2. Ensures all event information is up-to-date, on-brand, and distributed simultaneously across relevant channels, automating manual graphic design and content creation tasks.
1.3. Integrates calendar scheduling, content templating, media assets, and targeted distribution, automating creative and logistical steps of event promotion.
1.4. Enables real-time RSVP or registration information, automating dynamic content inclusion and updates for ongoing events.

Trigger Conditions

2.1. New event entry in church’s event management system or Google Calendar.
2.2. Approved event request submitted via form (e.g., Typeform, Google Forms).
2.3. Specific date/time window preceding an event (e.g., 14 days prior).
2.4. Manual trigger by admin via dashboard, automating on-demand material creation.
2.5. Event update or cancellation notification, automating alerts for revisions.

Platform Variants

3.1. Canva
• Feature/Setting: "Create Design" API; automate custom template population with event details.
3.2. Adobe Express
• Feature/Setting: "Automated Template Fill" workflow; automates bulk image and text updates.
3.3. Google Slides
• Feature/Setting: Slides API; automate duplicating slides and filling text/image placeholders.
3.4. Microsoft PowerPoint (Office 365 Graph API)
• Feature/Setting: Template auto-generation; automates branding and content insertion.
3.5. Mailchimp
• Feature/Setting: "Campaigns" API; automate event newsletter creation using event data.
3.6. SendGrid
• Feature/Setting: "Dynamic Templates" API; automates injecting dates, times, images into eblasts.
3.7. Google Docs
• Feature/Setting: Docs API; automate producing printable bulletins and info sheets.
3.8. WordPress
• Feature/Setting: REST API "Post Create"; automate event post generation on church blog.
3.9. Facebook Pages
• Feature/Setting: Graph API "Photo Post"; automate post with event material graphics.
3.10. Instagram
• Feature/Setting: Instagram Graph API "Publish Media"; automate story/post publication.
3.11. Buffer
• Feature/Setting: Add to Queue API; automate scheduled multi-network posting of graphics.
3.12. Twitter (X)
• Feature/Setting: "Status Update" API; automate tweet with event image and description.
3.13. Google Calendar
• Feature/Setting: Calendar Events API; automate adding visual event descriptions.
3.14. Trello
• Feature/Setting: "Card Creation" API; automate adding promotional drafts for review.
3.15. Slack
• Feature/Setting: "Chat.PostMessage" API; automate push of new promo materials to team.
3.16. Twilio SMS
• Feature/Setting: Messaging API; automate dispatch of graphic links for SMS outreach.
3.17. Dropbox
• Feature/Setting: "Upload" API; automate archiving and sharing finalized materials.
3.18. Google Drive
• Feature/Setting: "File Create" API; automate central document storage for easy access.
3.19. Notion
• Feature/Setting: API "Database Add"; automate logging generated materials into a content library.
3.20. Eventbrite
• Feature/Setting: "Event Description Update" API; automate attaching promotional images and asset links.

Benefits

4.1. Automated creation saves staff time and eliminates repetitive manual entry tasks.
4.2. Ensures event branding and message consistency across all automated promotional channels.
4.3. Shortens lead time for promotional roll-outs and rapid last-minute updates via automation.
4.4. Automates compliance with brand guidelines and approval processes.
4.5. Centralizes event content, automating access and distribution for all stakeholders.
4.6. Increases outreach and visibility through multisided, automated, and timely dissemination.
4.7. Improves volunteer engagement by automating content assignment and review workflows.
4.8. Automated event feedback collection can be integrated post-promotion, closing the loop.

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