Purpose
1. Notify recurring donors of upcoming, pending, or missed donations, boosting engagement and donation reliability.
2. Reduce administrative effort in manual donor follow-up and support sustained funding for community theatre initiatives.
3. Strengthen donor retention by maintaining continuous, valued communications with supporters.
4. Achieve compliance requirements for donation acknowledgment and transparency.
Trigger Conditions
1. Scheduled: Predefined intervals before or after donation due dates (e.g., 3 days prior, day of, or 2 days overdue).
2. Event-based: Payment processor status change (success, failed, pending) triggers reminder.
3. Manual admin override: Staff initiates reminders for specific donors.
4. Anniversary: Donation or membership renewal matches predefined cycle (monthly, yearly, etc.).
Platform Variants
1. Twilio (SMS/WhatsApp)
• Sample: POST to /Messages with dynamic donor number and templated text payload.
2. SendGrid (Email)
• Sample: API call to /mail/send with donor email and dynamic donation data.
3. Mailchimp
• Sample: Set up "Date-based automation" for audience segment matching donation cycle.
4. Slack
• Sample: chat.postMessage with scheduled timestamp, user/channel mapping.
5. HubSpot
• Sample: Trigger "Workflow" on property change, send email using "Sequence".
6. Salesforce
• Sample: Define flow "Donation Reminder", notify using Messaging API.
7. Zoho CRM
• Sample: Custom Automation with API webhook to messaging service.
8. Google Calendar
• Sample: POST to /calendars/events with recurrence rule and donor email.
9. Microsoft Outlook
• Sample: "Send an email (V2)" action on schedule or SharePoint trigger.
10. Pipedrive
• Sample: Automation: field condition → send email via Pipedrive Mail or external webhook.
11. ActiveCampaign
• Sample: "Date-based trigger", send template from Campaigns library.
12. Airtable
• Sample: Scripting with scheduled check → OUTBOUND API to email/SMS.
13. Monday.com
• Sample: "When date arrives, send email to…" automation.
14. Constant Contact
• Sample: Contact trigger automation, campaign email template.
15. Intercom
• Sample: Trigger message on date property matching upcoming donation.
16. Notion
• Sample: Cron check on "Next Donation" field, trigger outbound message.
17. Brevo (ex-Sendinblue)
• Sample: Workflow on "Anniversary Date", transactional API send.
18. Freshdesk
• Sample: Time-triggered workflow, outbound message via API.
19. WhatsApp Business API
• Sample: Send template using /messages endpoint with dynamic variables.
20. Klaviyo
• Sample: Metric-triggered flow, dynamic email template.
21. Stripe
• Sample: Use webhook to API that dispatches email or SMS.
22. QuickBooks
• Sample: Automated invoices + reminder emails through workflow.
Benefits
1. Eliminates manual follow-up, saving time for staff/volunteers.
2. Reduces donor churn with timely, personalized reminders.
3. Increases payment collection rates for community theatres.
4. Maintains professional communication, elevating donor trust and engagement.
5. Fosters a culture of dependable, sustained giving supporting ongoing arts programming.