Inventory & Listing Automation**Purpose**
1.2. Synchronize promotional campaigns with inventory, automatically adjusting prices in DMS, OEM portals, dealer websites, and third-party listing services.
1.3. Streamline management workflow—eliminate manual errors, accelerate time-to-market, and unify seasonal, flash, or event-based promotions.
1.4. Enable pricing transparency and compliance with manufacturer incentives and local regulations.
1.5. Provide audit trails for all pricing changes made across channels for accountability and reporting.
**Trigger Conditions**
2.2. Inventory level thresholds (e.g., “X units unsold after Y days”) activating automatic markdowns.
2.3. Synchronization events from DMS when a new price list is published.
2.4. Scheduled triggers for holiday/event campaigns (e.g., Memorial Day Sale launch at midnight).
2.5. Webhook received from OEM system indicating incentive updates.
**Platform Variants**
3.1. **CDK Global**
• API: Inventory Management API; configure POST /api/vehicles/pricing for batch price updates.
3.2. **Reynolds & Reynolds**
• Integration Point: ERA-IGNITE Pricing Module; map data push to Pricing Update endpoint.
3.3. **Dealer.com**
• Platform Setting: Listings API, PATCH /listings/{id}/price to broadcast pricing changes.
3.4. **vAuto**
• API: Provision Pricing Update endpoint; trigger PUT for inventory changes.
3.5. **Autotrader**
• API: Inventory Feed FTP/XML push; scheduled daily sync with modified pricing nodes.
3.6. **Cars.com**
• Endpoint: Inventory Update RESTful API, use PATCH /inventory/pricing for each vehicle.
3.7. **TrueCar**
• Partner Integration: Automated bulk CSV upload via SFTP with current pricing.
3.8. **Kelley Blue Book (KBB.com)**
• Feature: Listings Partner Portal; UI/API bulk price management option.
3.9. **Facebook Marketplace**
• API: Commerce Catalog API, POST /v{version}/catalog:batch with price changes.
3.10. **Google Business Profile (formerly Google My Business)**
• Function: Posts API; update offer/promotion events tied to visible SKUs/vehicles.
3.11. **DealerSocket**
• API: Inventory Sync Service, automatic push on pricing change job.
3.12. **VinSolutions**
• CRM Sync Module; pricing data mapped to inventory sync task.
3.13. **HubSpot**
• Workflow Automation: Trigger custom webhook on campaign start for inventory update.
3.14. **Salesforce Sales Cloud**
• API: Automated Opportunity/Deal record update; push notification to DMS channel.
3.15. **Microsoft Power Automate**
• Connector: Scheduled pricing workflow from Excel Online to business system APIs.
3.16. **Shopify**
• Inventory API: PUT /admin/api/vehicles.json for updating automotive SKU pricing.
3.17. **Zapier**
• Action: New/Updated Row in Google Sheets → Update Auto Listing via connected providers.
3.18. **Twilio SMS**
• Notification: Trigger SMS alert on significant inventory markdown to managerial team.
3.19. **SendGrid**
• Automated Campaign: Send email to subscribers with new pricing or promotions using Dynamic Template.
3.20. **Slack**
• Webhook Alert: Push notification to #management on price changes or campaign launches.
3.21. **Amazon S3**
• Batch File Storage: Store and synchronize updated price sheets for backup and cross-team access.
3.22. **Box**
• Platform Integration: Save change logs and promotional documents via API workflow.
**Benefits**
4.2. Reduces manual data entry work and cost by automating bulk updates.
4.3. Minimizes pricing errors and prevents unauthorized alteration of vehicle listings.
4.4. Supports dynamic, responsive campaigns based on real-time inventory and sales strategies.
4.5. Reinforces compliance and reporting through tracked, auditable change logs.
4.6. Improves customer experience by announcing accurate offers and preventing outdated deals.