Purpose
1.2. Automatically send alerts via multiple channels when inventory is updated with new arrivals.
1.3. Segment notifications based on customer preferences, purchase history, or model categories for precise targeting.
1.4. Reduce manual workloads for staff and ensure no new product launch is missed by interested clientele.
1.5. Capture demand signals and adjust stock strategies by observing engagement from initial notifications.
Trigger Conditions
2.2. Item status change from “incoming” to “available” or similar product field update.
2.3. Scheduled product launch date/time reached.
2.4. Manual trigger via shop admin interface for urgent announcements.
2.5. Webhook or API event from product supplier or ERP system signaling new item availability.
Platform Variants
3.1. Twilio SMS
• Feature: Programmable Messaging API
• Configure to send SMS to customer numbers when a new product webhook or event occurs.
3.2. SendGrid
• Feature: Mail Send API
• Configure transactional templates to email customers on new product additions.
3.3. Mailchimp
• Feature: Campaign API
• Auto-create and schedule campaigns for new inventory categories.
3.4. ActiveCampaign
• Feature: Automations
• Trigger contact segments and personalized messages upon new product API trigger.
3.5. Slack
• Feature: Incoming Webhooks
• Notify subscriber channels or customer support groups about new product launches.
3.6. Discord
• Feature: Webhook API
• Post to dedicated product announcement channels.
3.7. Shopify
• Feature: Admin API — Webhooks
• Fire webhook on 'products/create' event to flow product info to customer notification flows.
3.8. WooCommerce
• Feature: REST API — Product Created
• Listen for new product endpoint and push details via configured notifications.
3.9. Salesforce
• Feature: Process Builder + Messaging or Email Alerts
• Trigger process flow upon inventory object update.
3.10. HubSpot
• Feature: Workflow Automations
• Send email/SMS to contact lists based on new product associated with interests.
3.11. Google Sheets
• Feature: OnChange Trigger
• Detect row entry for new product and invoke external scripts for notifications.
3.12. Zapier
• Feature: Webhooks/Automation
• Integrate product source with multiple communication apps for multi-channel push.
3.13. Telegram
• Feature: Bot API — sendMessage
• Program bot to push updates to group or individual subscriber.
3.14. Facebook Messenger
• Feature: Send API
• Trigger message for page subscribers on new stock arrival.
3.15. Klaviyo
• Feature: Flows
• Automate campaign and segment messaging based on new SKU activity.
3.16. Microsoft Teams
• Feature: Incoming Webhook
• Post product update summaries to chosen teams or group chats.
3.17. Zendesk
• Feature: Triggers + Notifications
• Auto-generate support tickets or customer alerts upon new stock intake.
3.18. Magento
• Feature: Events/Observers
• Fire off event on 'product_save_after' to trigger connected notifications.
3.19. Notion
• Feature: Database Update Automation
• Track new line added to product catalog, push to notification logic.
3.20. Google Chat
• Feature: Incoming Webhooks
• Post messages to specific chat rooms for quick alerting.
3.21. Pabbly Connect
• Feature: Workflow Automation
• Listen for inventory events and route product data to chosen notification paths.
3.22. Intercom
• Feature: Event-based messaging
• Send automated chat messages to qualified customers interested in new launches.
Benefits
4.2. Eliminates manual notification tasks, minimizing human error and delay.
4.3. Enables omnichannel engagement—SMS, email, chat, social media—matching varied customer preferences.
4.4. Enhances segmentation, making outreach more relevant and less intrusive.
4.5. Drives early sales activity, helps in quickly gauging product interest and optimizing inventory planning.