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Monitor website uptime and alert on outages instantly

Purpose

1.1. Automate monitoring of outboard motor store website uptime in real time to ensure business continuity.
1.2. Automates instant alerting for outages, slowdowns, or DNS issues to IT and store managers for rapid response.
1.3. Automatedly minimize revenue losses and customer dissatisfaction by reducing system downtime.
1.4. Support compliance and technical reliability for retail marine equipment e-commerce.
1.5. Automate escalation of repeated outages to higher-level support or vendors.

Trigger Conditions

2.1. Website is unreachable (HTTP 5xx/4xx errors, DNS failures, timeout).
2.2. Homepage or checkout process becomes slow (response time exceeds SLA – e.g., 5 seconds).
2.3. SSL certificate expires or goes invalid.
2.4. Website suddenly returns unexpected content or fails health checks.
2.5. Automated uptime check fails at set interval (e.g., every 60 seconds).

Platform Variants

3.1. Twilio
• Feature/Setting: Use Twilio Programmable SMS API to automate outage SMS alerts to staff (`/Messages` POST for sending SMS)
3.2. SendGrid
• Feature/Setting: Automate email notification via SendGrid Mail Send API (`v3/mail/send` endpoint)
3.3. PagerDuty
• Feature/Setting: Automate incident trigger with Events API V2; specify `trigger` event on outage detection
3.4. Slack
• Feature/Setting: Automate incident messages using Slack Incoming Webhooks; set JSON payload to mention IT channel
3.5. Microsoft Teams
• Feature/Setting: Automate adaptive card alerts via Incoming Webhook URL for real-time notifications
3.6. Opsgenie
• Feature/Setting: Automate alert creation using Create Alert API (`POST /v2/alerts`) for outage notifications
3.7. VictorOps
• Feature/Setting: Automate incident creation via REST Alert API; POST JSON payload for system downtime alerts
3.8. Pushover
• Feature/Setting: Automate mobile push via Messages API (`POST /1/messages.json`) to send urgent alerts
3.9. UptimeRobot
• Feature/Setting: Use Monitor Alert Contacts API to automate monitoring and configure alert triggers
3.10. StatusCake
• Feature/Setting: Automate status checks by configuring Test Alerts (API: `/v1/uptime/create`)
3.11. Freshping
• Feature/Setting: Automate webhook push to send alerts to support staff on downtime event
3.12. Dynatrace
• Feature/Setting: Automate problem notifications using Problem Notification API; integrate with alert channels
3.13. Datadog
• Feature/Setting: Automate monitor-based webhook alerts via Monitor API (`POST /api/v1/monitor`)
3.14. New Relic
• Feature/Setting: Automate alert conditions using Alerts API (Policies, Conditions, Notification Channels)
3.15. Pingdom
• Feature/Setting: Automate uptime checks and incident notification via Pingdom API (`/api/3.1/checks`)
3.16. Amazon SNS
• Feature/Setting: Automate publishing downtime alerts to topics (API: `Publish` endpoint)
3.17. Google Chat
• Feature/Setting: Automate posting to room using Incoming Webhook; format JSON for clear alerting
3.18. Discord
• Feature/Setting: Automate send message or embed alert to channel via Discord Webhook
3.19. Mailgun
• Feature/Setting: Automate transactional downtime emails using Messages API (`/v3/messages`)
3.20. HubSpot
• Feature/Setting: Automate creating support ticket using HubSpot Tickets API upon outage detection
3.21. ServiceNow
• Feature/Setting: Automate incident ticket creation via ServiceNow Table API (`/api/now/table/incident`)
3.22. Zapier
• Feature/Setting: Automate cross-platform triggers and alert flows via Webhooks by Zapier or built-in Ping check
3.23. WhatsApp Business API
• Feature/Setting: Automate sending downtime messages to group or admin using `/v1/messages`
3.24. Rocket.Chat
• Feature/Setting: Automate notifications via Incoming Webhook for IT and admin alerts

Benefits

4.1. Automates real-time outage detection for always-on marine retail operations.
4.2. Automated notifications reduce response time to IT incidents and outages.
4.3. Automation ensures stakeholders, including owners and techs, are instantly updated.
4.4. Supports automating escalation policy for repeated outages without manual intervention.
4.5. Automates logging of incidents for compliance and post-mortem analysis in the marine equipment retail space.

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