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Monthly newsletter distribution automation

**Purpose**

1. The goal is to automate the creation, personalization, scheduling, and distribution of monthly newsletters for acupuncture schools to nurture leads, engage prospective students, update alumni, and promote educational events, courses, and community activities.
2. Ensures timely communication, centrally tracks leads and engagement, automates list management (new opt-in students/prospects, unsubscribes), and provides insights to optimize future campaigns.

**Trigger Conditions**

1. Scheduled monthly trigger (e.g., first Monday of every month).
2. New content detected in CMS or newsletter template repository.
3. Addition of new leads/students to marketing list.
4. Completion of newsletter content approval workflow.

**Platform Variants**

3.1. Mailchimp
• API: `/campaigns/create`, `/campaigns/send` — Configure for template selection and audience targeting.
3.2. SendGrid
• API: `Marketing Campaigns > Create & Send Campaign` — Set sender identity and HTML template, schedule delivery.
3.3. Constant Contact
• Endpoint: `POST /emailmarketing/campaigns` — Attach contact list and design HTML content module.
3.4. ActiveCampaign
• API: `/api/3/campaigns` — Auto-segment acupuncture leads and trigger monthly sends.
3.5. HubSpot
• API: `POST /marketing/v3/emails` — Select educational lead segment, schedule monthly automation.
3.6. Salesforce Marketing Cloud
• Function: `Journey Builder Triggered Sends` — Map acupuncture interest fields, automate contact journey.
3.7. Klaviyo
• Endpoint: `/v1/campaigns` — Attach lead segment, apply monthly trigger rule.
3.8. Moosend
• API: `/campaigns/sendnow` — Insert custom acupuncture school branding and track engagement metrics.
3.9. Drip
• Endpoint: `/v2/campaigns` — Flow configuration for monthly email series.
3.10. ConvertKit
• API: `/broadcasts/send` — Import opt-in list, select pre-built newsletter automation sequence.
3.11. AWeber
• API: `POST /accounts/{accountId}/messages` — Design message, attach contact list.
3.12. MailerLite
• API: `/campaigns/send` — Input content block and configure to educational subscribers.
3.13. Zoho Campaigns
• API: `/sendcampaigns` — Set campaign recurrence for monthly newsletters.
3.14. Benchmark Email
• Endpoint: `POST /v3/emails` — Personalization tags for leads and alumni updates.
3.15. GetResponse
• API: `/newsletters` — Use segment-based delivery for interest-specific content.
3.16. Campaign Monitor
• API: `/campaigns/{campaignID}/send` — Attach dynamic content for acupuncture school.
3.17. Omnisend
• API: `/campaigns/send` — Set up custom trigger for monthly routine emails.
3.18. Elastic Email
• API: `/v4/emails` — Personalize by lead source, log delivery stats.
3.19. Amazon SES
• API: `SendBulkTemplatedEmail` — Schedule send for monthly campaign batch.
3.20. Brevo (formerly Sendinblue)
• Endpoint: `/v3/smtp/email` — Set automation scenario for recurring education-focused emails.
3.21. Google Workspace (Gmail API)
• Endpoint: `users.messages.send` — Automate newsletter delivery with multi-account routing.
3.22. Microsoft Outlook 365 (Graph API)
• Endpoint: `/me/sendMail` — Automate scheduled send to segmented education lists.

**Benefits**

1. Reduces admin time by scheduling and tracking newsletters.
2. Ensures up-to-date contact list compliance (GDPR/CAN-SPAM).
3. Personalizes outreach for higher engagement among prospective students and alumni.
4. Centralizes tracking of open rates, click-throughs, and lead conversions.
5. Enables scalable, consistent marketing for acupuncture training programs.

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