Purpose
1.2. Aggregate touchpoints, communications, analytics, deal progression, and client-specific data in real-time.
1.3. Deliver reports in preferred formats (PDF, Excel, dashboards) for actionable insights on lead status, engagement, and workflow bottlenecks.
1.4. Integrate with sales and CRM systems to reduce manual data compilation and enhance decision-making cadence.
Trigger Conditions
2.2. Status change in CRM (e.g., new lead marked as “Qualified”).
2.3. Sales milestone hit (e.g., demo complete or deal moved to negotiation).
2.4. Management request (manual trigger via dashboard or email).
2.5. Custom event (e.g., substantial lead inactivity or sudden surge in inquiry volume).
Platform Variants
• API: Reports & Dashboards API – configure report export template, schedule automated deliveries, target management email.
3.2. Microsoft Dynamics 365
• API: Data Export Service – define export job, filter leads by stage, run report to Excel or Power BI integration.
3.3. HubSpot
• Endpoint: /crm/v3/objects/contacts – build custom report workflow, export as scheduled emails.
3.4. Zoho CRM
• Function: Automated Reports – set criteria-based report generation, send PDFs via email.
3.5. Pipedrive
• Endpoint: /reports/lead – define filter, export as CSV and trigger custom alerts.
3.6. SAP Sales Cloud
• API: OData Services – configure data extraction, deliver automated report files to management.
3.7. Oracle Sales Cloud
• Function: BI Publisher – pre-set lead report templates, auto-distribution to executive list.
3.8. Freshsales
• Feature: Workflow Automation – schedule aggregation of lead metrics, auto-send to sales managers.
3.9. Insightly
• API: Get Reports – automate endpoint for periodic lead summaries, attach files in email.
3.10. SugarCRM
• API: /rest/v11/Reports – set saved search, trigger export when lead activity spikes.
3.11. Airtable
• Automations: Scheduled report generation using filtered lead views, send via email or Slack.
3.12. Google Sheets
• Script: Google Apps Script trigger for time-based report generation, email as attachment.
3.13. Excel (Microsoft 365)
• Power Automate Flow: Scheduled export of CRM-connected data tables, send workbook to management.
3.14. Power BI
• Feature: Report Subscription – configure filtered dashboards, schedule PDF delivery.
3.15. Tableau
• API: REST API – automate project’s custom lead dashboard export as images or PDFs to inbox.
3.16. Slack
• Workflow Builder: Send scheduled DMs with concise lead report cards from integrated CRM data.
3.17. Monday.com
• Automations: Scheduled dashboard export based on custom filters, email to selected stakeholders.
3.18. Asana
• API: Get Task Report filter by sales/lead tasks, auto-send activity updates to supervisors.
3.19. ClickUp
• Automation: Custom views of leads, trigger PDF exports and send to leadership.
3.20. Trello
• Power-Up Export: Periodic card data export, email recap of leads progress to executive team.
3.21. Notion
• Integration: Scheduled filtered lead page export (PDF/CSV), trigger email to management layer.
3.22. Mailchimp
• Automated report campaign: Insert dynamic analytics from lead pipelines and email managers.
3.23. Dropbox
• API: Scheduled uploads of lead report files, auto-share link to sales heads.
Benefits
4.2. Ensures management receives timely, actionable insights for better decision-making.
4.3. Facilitates trend tracking for forecasting and targeted follow-up.
4.4. Customizes information delivery for varying management needs and formats.
4.5. Enables transparent evaluation of sales team performance and pipeline health.