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Automated reminders for sales calls

Purpose

1.1. Ensure every qualified lead receives timely sales call follow-ups to maximize conversion rates.
1.2. Minimize manual oversight and scheduling errors for sales team.
1.3. Automate multi-channel notifications (SMS, email, in-app) for improved efficiency and response.
1.4. Support sales reps with actionable reminders synced with CRM/lead management systems.

Trigger Conditions

2.1. New lead added to CRM/lead status updated to 'Qualify' or 'Contacted'.
2.2. Scheduled sales call in calendar app for a specific lead/contact.
2.3. Note entered or ticket created in help desk platform referencing pending sales call.
2.4. Time-based triggers: e.g., send reminder X hours/minutes before scheduled sales call.
2.5. Qualifier: Lead not contacted in X days since assignment or last touchpoint.

Platform Variants

3.1. Twilio SMS
• Feature/Setting: Programmable Messaging API; set to send SMS on sales call data update or time trigger.
• Example: Configure API to dispatch SMS to sales rep 30 minutes before scheduled call.

3.2. SendGrid
• Feature/Setting: Email Notification API; create triggered emails for upcoming sales calls.
• Example: Template emails triggered by CRM event, personalized with lead and call details.

3.3. Slack
• Feature/Setting: Incoming Webhooks; post customizable reminders in dedicated #sales-calls channel.
• Example: Push a channel mention for each upcoming call 1 hour ahead.

3.4. Microsoft Teams
• Feature/Setting: Scheduled Flow (via Power Automate); automated chat notification to relevant team.
• Example: Direct message in Teams when call date/time from CRM approaches.

3.5. Salesforce
• Feature/Setting: Workflow Rules + Email/SMS Actions; trigger based on lead/contact field changes.
• Example: Rule sends auto-task and reminder when a lead is marked as 'Call Scheduled'.

3.6. HubSpot
• Feature/Setting: Workflow Automation; email/SMS/in-app notification workflow on lead status or activity.
• Example: Auto-reminder to owner when scheduled call activity is due.

3.7. Zoho CRM
• Feature/Setting: Blueprint/Workflow Rules; escalate email or notification task as call nears.
• Example: Workflow to send reminder to sales user and supervisor.

3.8. Google Calendar
• Feature/Setting: Event Reminders; custom notifications for events tagged as 'Sales Call'.
• Example: Automated pop-up/email for all calendar invites including specific keyword.

3.9. Outlook Calendar
• Feature/Setting: Calendar Reminders via REST API; configure to trigger notifications on events created/updated by sales reps.
• Example: Popup/email reminder when event start time is near.

3.10. Pipedrive
• Feature/Setting: Activities Automation; auto-generate reminders for scheduled call activities.
• Example: Set activity-based triggers to alert reps via email.

3.11. Monday.com
• Feature/Setting: Automations + Notifications; schedule custom alerts on board item status or date columns.
• Example: When 'Call Due' date is today, auto-notify assigned sales user.

3.12. Asana
• Feature/Setting: Task Reminders via API; sync calls from CRM, trigger reminders before due date/time.
• Example: Programmatic reminders for call tasks due soon.

3.13. Trello
• Feature/Setting: Scheduled Automation (Butler Power-Up); trigger reminders and card moves for call deadlines.
• Example: Notify card members when due date is within 2 hours.

3.14. WhatsApp Business
• Feature/Setting: Custom Message API (with approval); send reminders to reps/supervisors for set calls.
• Example: Approved template message sent before call time.

3.15. ClickSend
• Feature/Setting: SMS/Fax API; send text reminders to internal or external contacts.
• Example: SMS alert for sales call events using scheduled or instant trigger.

3.16. Notion
• Feature/Setting: Database Reminders; tie reminders to database items matching sales call criteria.
• Example: Notify workspace user when call date approaches.

3.17. Airtable
• Feature/Setting: Automations/Notifications; date field triggers email/SMS reminder workflow.
• Example: When 'Sales Call' record date is today, send email/SMS to assigned sales rep.

3.18. Gmail
• Feature/Setting: Scheduled Email/Script; program auto-emails from sales call calendar or sheet updates.
• Example: Time-based script sends manual or summary reminder before call.

3.19. Mailgun
• Feature/Setting: Email API; transactional email reminders on scheduled lead activities.
• Example: API-triggered email to sales rep on call event.

3.20. Freshsales
• Feature/Setting: Workflow Automation; remind via email/SMS/in-app when call is due.
• Example: Automated workflow surfaces timely reminders for upcoming calls to reps.

3.21. Google Chat
• Feature/Setting: Webhook/API Message; push chat reminders to private or group chats.
• Example: Bot message with call details sent at pre-set interval.

3.22. Zoho Cliq
• Feature/Setting: Automated Bot Message; scheduled message based on lead/contact criteria.
• Example: Bot posts reminder message to relevant channel/user.

Benefits

4.1. Full lead follow-through—no opportunity lost due to oversight.
4.2. Multi-platform—covers email, SMS, chat, in-app for seamless team alignment.
4.3. Reduces manual admin—frees up sales capacity for revenue-generation.
4.4. Real-time, accurate reminders—better reliability, improved customer experience.
4.5. Scalable—fits from a small sales team up to large multi-region operations.

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