Enrichment of leads with business/contact information

Purpose

1.1. Automate enrichment of newly captured wholesale bar stool supplier leads by adding detailed business/contact information, filling gaps such as industry, company size, revenue, decision-maker contacts, and relevant social or CRM data.
1.2. Automatedly increase lead quality for more targeted sales campaigns, personalized outreach, and improved lead scoring in the furniture sector.
1.3. Streamline the automating of prospect profiling, enabling automated routing, segmentation, and quicker follow-up by sales teams focused on the bar stools sub-industry.

Trigger Conditions

2.1. Automated when a new lead is submitted via website form, CRM entry, email inquiry, or third-party event such as trade show lists.
2.2. Triggered when a lead’s record is incomplete or missing key business/contact information in the automated pipeline.
2.3. Automation can also start scheduled data re-enrichment for legacy leads every 90 days.

Platform Variants

3.1. Clearbit
• Feature/Setting: Enrichment API; configure to pull company and contact data for new emails/leads.
3.2. ZoomInfo
• Feature/Setting: Enrich API; automate fetching decision-maker roles and updated company records.
3.3. Hunter.io
• Feature/Setting: Domain Search API; automate company-to-email matching for new domains.
3.4. Apollo.io
• Feature/Setting: Enrichment endpoint in API; automate filling job titles and social profiles.
3.5. LinkedIn Sales Navigator
• Feature/Setting: Lead Enrichment API via partner apps; automate pulling LinkedIn bios & employment history.
3.6. Lusha
• Feature/Setting: Lusha API / CRM Connector; automate phone number and company size retrieval.
3.7. Pipedrive
• Feature/Setting: People/Organizations API endpoint; automate updating CRM records with enriched fields.
3.8. Salesforce
• Feature/Setting: Data.com Clean API or Third-Party Enrichment Apps; automate CRM lead updates at scale.
3.9. HubSpot
• Feature/Setting: Contact Properties API; automate populating missing industry or LinkedIn URLs.
3.10. Kaspr
• Feature/Setting: API Integration; automate mobile and direct dial numbers for sales-ready contacts.
3.11. Snov.io
• Feature/Setting: Enrichment API; automate gathering social links and full name details.
3.12. Dropcontact
• Feature/Setting: API enrichment; automate detection and updating for job changes and company info.
3.13. LeadGenius
• Feature/Setting: Contact API; automate deep B2B firmographic enrichment.
3.14. Cognism
• Feature/Setting: Enrich API; automate adding GDPR-verified data for EU leads.
3.15. FullContact
• Feature/Setting: Person/Company Enrich API; automate social profiles and organization data.
3.16. LeadIQ
• Feature/Setting: Enrichment function via API; automate syncing contact roles, emails, and phones.
3.17. InsideView
• Feature/Setting: Data Enrich API; automate industry, size, and revenue attributes enrichment.
3.18. DiscoverOrg
• Feature/Setting: Company/Contact Enrich API; automate lead matching and department information.
3.19. People Data Labs
• Feature/Setting: Enrichment API; automate relevant LinkedIn, email, and education details.
3.20. Adapt.io
• Feature/Setting: Enrich Contact API; automate live database pull for email validation and enrichment.
3.21. Skrapp
• Feature/Setting: Email Finder & Company API endpoints; automate website-to-person mapping.
3.22. Leadspace
• Feature/Setting: Real-time enrichment API; automate instant population of missing lead insights.

Benefits

4.1. Automates manual research, saving hours per week for wholesale bar stool suppliers selling to furniture buyers.
4.2. Automated enrichment boosts personalization, speeds up sales cycles, and increases conversion via actionable intelligence.
4.3. Automator ensures data consistency across marketing and sales tools, supporting automated lead scoring and routing.
4.4. Automating this process ensures ongoing compliance and data accuracy, enhancing reputation and outbound campaign ROI.
4.5. Enrichment automation improves handoff quality to sales teams, reducing missed opportunities and automatable errors.