Purpose
1.2. Eliminate manual entry and missed inquiries by aggregating prospects in real-time.
1.3. Enable immediate nurturing and assignment workflows for apartment units' prospects.
1.4. Integrate with screening, CRM, and leasing stages for seamless tenant lifecycle management.
1.5. Capture and parse data across multiple listing channels and communication touchpoints.
Trigger Conditions
2.2. Receipt of an email matching criteria (subject, sender, or body contains specific keywords indicative of a lead).
2.3. Visitor interacts with chat widgets requesting apartment information.
2.4. Event generated from listing syndication (e.g., Zillow, Apartments.com) forwarding.
2.5. Inbound calls leaving voicemails via integrated telephony systems.
Platform Variants
• Feature/Setting: Response Sheet API — Poll and parse new submissions from Sheets integration.
3.2. Typeform
• Feature/Setting: Webhooks — Capture form response data via instant webhook POST to automation endpoint.
3.3. Wufoo
• Feature/Setting: Entries Webhook — Forward new form entries as JSON to a selected endpoint.
3.4. Jotform
• Feature/Setting: Notification Webhook — Route submissions in real-time, configure field mapping.
3.5. Gravity Forms (WordPress)
• Feature/Setting: Zapier or REST API — Poll for new entries or send via direct webhook.
3.6. HubSpot
• Feature/Setting: Forms API — Push new lead data from embedded forms directly to pipeline.
3.7. Salesforce
• Feature/Setting: Web-to-Lead — Generate HTML form posting directly to CRM’s lead object.
3.8. Facebook Lead Ads
• Feature/Setting: Leadgen API — Retrieve new lead data via Graph API for automation.
3.9. Mailchimp
• Feature/Setting: Signup Form Webhook — Trigger on form join to campaign audience.
3.10. Unbounce
• Feature/Setting: Webhook Integration — Send new landing page submissions to automation.
3.11. Outlook / Office365
• Feature/Setting: Graph API (Mail/Message Resources) — Monitor inbox and filter leads via subject/body rules.
3.12. Gmail
• Feature/Setting: Gmail API — Watch for new emails arriving with lead criteria in specific labels.
3.13. Zoho CRM
• Feature/Setting: Web Forms API — Inject data into CRM leads module from property website forms.
3.14. Zendesk
• Feature/Setting: Ticket API — Monitor new tickets created from external lead sources.
3.15. Pipedrive
• Feature/Setting: Web Forms — Capture leads as deals via embedded mini-form, push to automation.
3.16. Calendly
• Feature/Setting: Webhooks — Trigger on new booking with property interest intent.
3.17. Twilio
• Feature/Setting: Programmable SMS/Voice API — Create leads from inbound SMS and voicemail transcriptions.
3.18. Slack
• Feature/Setting: Incoming Webhooks — Parse and route leads posted in dedicated channels.
3.19. Intercom
• Feature/Setting: New Conversations Webhook — Capture interest from visitor chat initiated about apartments.
3.20. Zoho Mail
• Feature/Setting: Mail APIs — Poll account and parse new messages to trigger lead workflows.
3.21. Apartments.com
• Feature/Setting: Email Forwarding + Parser API — Extract inquiry data forwarded from listing portal email.
3.22. Zillow
• Feature/Setting: Lead Email Forwarding — Parse new lead alerts and automatically extract contact details.
Benefits
4.2. Eliminates manual entry, saving staff hours and improving data accuracy.
4.3. Enables consistent and timely automatic follow-up with prospects.
4.4. Centralizes multi-channel lead flows for easier tracking, analytics, and reporting.
4.5. Scales seamlessly for high-volume corporate apartment portfolios.
4.6. Ensures every valid lead is processed, classified, and routed to correct leasing agents.
4.7. Accelerates leasing pipeline and increases occupancy rates via prompt response.