Integration of store news into blog and social feeds

Purpose

1. Enable automatic sharing of store news (e.g., new arrivals, special finds, upcoming auctions, event announcements) from website or CMS to blog, social channels, and community platforms for an antique retail business.

2. Boost online engagement, keep followers and potential customers updated, and expand reach without manual posting.

Trigger Conditions

1. New post or update published in store’s news section or CMS.

2. Administrator approval or tag in news post (e.g., #share or “publish to socials”).

3. Scheduled date and time for news release.

Platform Variants

1. WordPress

• Feature/Setting: REST API Webhook; configure “New Post Published” event to emit payload.

2. Shopify

• Feature/Setting: Webhook for “Blog Article Created”; activate via Shopify Admin API.

3. Wix

• Feature/Setting: Content Manager Webhook; set up automation on collection changes.

4. Squarespace

• Feature/Setting: RSS Feed endpoint; monitor for store updates.

5. Facebook Pages

• Feature/Setting: Graph API “/feed” edge; configure POST to publish link with custom message.

6. Instagram

• Feature/Setting: Instagram Graph API; schedule image or story post with caption.

7. Twitter (X)

• Feature/Setting: v2 Tweet endpoint; automated text/image post on store’s account.

8. LinkedIn

• Feature/Setting: Share API “ugcPosts”; automate company page posts.

9. Pinterest

• Feature/Setting: Pin API; submit new product photos to boards.

10. Tumblr

• Feature/Setting: Create Post endpoint; auto-post blog entries.

11. Medium

• Feature/Setting: API “Create Post”; automate article publication on business profile.

12. Mailchimp

• Feature/Setting: API “Create Campaign”; trigger newsletter drafts from news items.

13. Slack

• Feature/Setting: Incoming Webhook; send store news to marketing channel.

14. Discord

• Feature/Setting: Webhook; broadcast store updates to community server.

15. Telegram

• Feature/Setting: sendMessage Bot API; push post to group or channel.

16. Google My Business

• Feature/Setting: API “locations/{locationId}/localPosts”; auto-create posts.

17. Reddit

• Feature/Setting: API “/api/submit”; publish to relevant subreddit.

18. Zapier

• Feature/Setting: “New RSS Item” + “Create Social Post” actions; assembled workflow.

19. Buffer

• Feature/Setting: “Add to Queue” API; schedule multi-channel distribution.

20. Hootsuite

• Feature/Setting: “Create Post” API; configure for sequence/proofing.

Benefits

1. Consistent dissemination of store news across all online platforms.

2. Save staff time and eliminate manual posting.

3. Maximize audience engagement through timely, synchronous updates.

4. Reduce chances of missing platforms or audiences.

5. Improve professionalism with unified messaging everywhere.