Automated review requests after purchase

Purpose

1.1. Automate post-purchase engagement by triggering automated review requests.
1.2. Encourage customer feedback to build brand trust and improve product quality.
1.3. Create a continuous automation flow for collecting, tracking, and responding to reviews.
1.4. Enable businesses to analyze automated feedback patterns for strategic outreach and marketing.
1.5. Reduce manual workload and maximize review collection using automated mechanisms.

Trigger Conditions

2.1. Automatedly activated when a purchase is completed in the POS or online store.
2.2. Can automate on delivery confirmation or invoice generation.
2.3. Automation can use time delays, e.g., 72 hours post-purchase, to enhance relevance.
2.4. Automates re-triggering if the review is not submitted within a set period.

Platform Variants

3.1. Twilio SMS
– Feature/Setting: SMS API automation for sending personalized review requests.
– Sample: Configure programmable SMS with automated trigger post-purchase.

3.2. SendGrid
– Feature/Setting: Automated email templates via SendGrid Marketing Campaigns API.
– Sample: Set event webhook to automate post-purchase email.

3.3. Mailchimp
– Feature/Setting: Trigger email journey automation upon new shopper data entry.
– Sample: Configure customer journey with delayed “review request” email.

3.4. WhatsApp Business API
– Feature/Setting: Send automated messages to customers after order status is “delivered.”
– Sample: Use message templates with dynamic order/query parameters.

3.5. Shopify
– Feature/Setting: Use Shopify Flow to automate post-sale review requests.
– Sample: Trigger automated “Review Request” workflow using event-driven automator.

3.6. WooCommerce
– Feature/Setting: Configure “Complete order” webhook with automated email follow-up.
– Sample: Use REST API to automate email notification to each customer.

3.7. HubSpot
– Feature/Setting: Automate feedback survey via workflow automation tool.
– Sample: Automatedly trigger customer survey task using deal closed stage.

3.8. Klaviyo
– Feature/Setting: Flow automation for transactional follow-ups and review links.
– Sample: Post-purchase flow automates the review email upon order status change.

3.9. ActiveCampaign
– Feature/Setting: Use automation workflows for review request emails.
– Sample: Trigger sequence on “order completed” tag.

3.10. Google My Business
– Feature/Setting: Send customers automated review links using API.
– Sample: Automate sending unique Google review URLs after confirmed purchase.

3.11. Yotpo
– Feature/Setting: Automate product review request via Yotpo’s Reviews API.
– Sample: Fire automated API call when WooCommerce/Shopify order status is “shipped.”

3.12. Zendesk
– Feature/Setting: Automate survey ticket creation post-order resolution.
– Sample: Configure automated trigger for new ticket upon closed order.

3.13. Salesforce
– Feature/Setting: Automate outbound survey invitations with Workflow Rules.
– Sample: Initiate process builder automation on opportunity “Won.”

3.14. Facebook Messenger
– Feature/Setting: Automated message with review prompt using Messenger API.
– Sample: Use chatbot flows for automatic follow-up.

3.15. Zapier
– Feature/Setting: Integrate eCommerce and messaging/email for cross-platform automation.
– Sample: Automate workflow to send review emails upon Shopify sale detected.

3.16. Omnisend
– Feature/Setting: Use Post-Purchase Automation for reviewing sequences.
– Sample: Configurable automated series with embedded review links.

3.17. WeMail
– Feature/Setting: Automate campaigns post-status change in WooCommerce.
– Sample: Email campaign automates on completed payment.

3.18. Typeform
– Feature/Setting: Auto-send custom feedback forms via API after event triggers.
– Sample: Automated workflow that dispatches survey links post-purchase.

3.19. Gorgias
– Feature/Setting: Automate support ticket follow-ups with review request macro.
– Sample: Trigger automated messenger template using order closure.

3.20. Intercom
– Feature/Setting: Setup automated chat or email outreach post-purchase.
– Sample: Trigger Intercom automation for review request at lifecycle event.

Benefits

4.1. Automates the review solicitation process, improving engagement rates and maximizing automation impact.
4.2. Delivers consistent, timely review requests while reducing manual follow-up.
4.3. Automation captures actionable data and enhances response analytics.
4.4. Boosts review volume, strengthening social proof for new customers.
4.5. Enables scalable, repeatable automatable campaigns and feedback strategies adaptable by business size.